Martech

MARCH 18, 2025

By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. But by 2028, most of these disciplines will be unrecognizable or obsolete. Which GTM sub-disciplines will disappear by 2028? The time to adapt is now. The reason?

CMO 81

CMO Transform Price Education 81

Hootsuite

APRIL 9, 2025

Influencer marketing is taking the lead In 2025, brands are expected to spend more on influencer marketing than on digital ads a big sign of shifting trust and impact. Performance trends For the first time, brands are expected to spend more on influencer marketing than on social or digital ads in 2025.

Gen Z 90

Gen Z Social Media Marketing Millennials User-Generated 90

SocialPilot

JANUARY 31, 2024

It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. In this market, the insights derived from influencer marketing case studies become invaluable. As per the data from Stastica, the SaaS market will reach $374.50

Influencer Marketing 119

Influencer Marketing User-Generated Education Marketers 119

Customers.ai

DECEMBER 12, 2023

trillion by 2028 , there is no slowing down. Shopify also has a robust suite of marketing tools, analytics, and third-party app integrations, which helps merchants expand their reach, enhance customer engagement, and ultimately foster sustainable growth in the competitive ecommerce landscape. trillion this year and $1.5

eCommerce 106

eCommerce PR User-Generated Marketers 106

Spiralytics

DECEMBER 15, 2024

Almost 70% of Filipinos on social media bought a product due to an influencer’s recommendation. of Filipino social media users follow influencers; 25% follow brands with purchasing intent. DataReportal ) Influencer marketing expenditure in the Philippines increased by 17.7% million on influencer marketing.

Entertainment 52

Entertainment Advertisers Advertising Shoppers 52

Unbounce

MARCH 12, 2024

In fact, the digital ecommerce market is projected to reach $10.3 trillion USD (yes, trillion with a “T”) by 2028. Use hashtags, follow influencers, and engage in conversations to get insights into what your potential customers desire. Explore innovative promotions Continually seek new ways to market your product.

Product 59

Product eCommerce eBook Shipping 59

Spiralytics

DECEMBER 15, 2024

Almost 70% of Filipinos on social media bought a product due to an influencer’s recommendation. of Filipino social media users follow influencers; 25% follow brands with purchasing intent. DataReportal ) Influencer marketing expenditure in the Philippines increased by 17.7% million on influencer marketing.

Entertainment 52

Entertainment Advertisers Advertising Shoppers 52