2028 Branding Global Marketing Promotion 
Martech
FEBRUARY 8, 2023
The global market for loyalty is worth billions, forecast to explode to $24 billion by the end of 2028. Today, loyalty must be mobile-forward and integrated wherever customers engage with brands and retailers. This omnichannel approach to loyalty marketing aims to create engagement by: Interacting with customers.
Econsultancy
FEBRUARY 23, 2022
In-game advertising forecast to generate $14 billion by 2028, up from $6 billion in 2020. This will make APAC the most lucrative global region for in-game advertising, although not the largest – the report forecasts that the North American in-game advertising market will be larger, reaching more than $4.7 billion by 2028.
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