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Image Source According to estimates by Statista, the market value of AI in marketing will reach nearly $36 billion in 2024 and could eclipse $107 billion by 2028. Salesforce: Known for its robust CRM capabilities and AI-powered Einstein 1 features. It also optimizes marketing workflows and automates customer services.
Customer relationship management (CRM) is the technology brands use to nurture relationships with their customers. And because 91% of businesses with more than 11 employees use a CRM, marketers would be wise to learn about all they have to offer. We’ll cover: The benefits of CRM. Types of CRM systems available.
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