Martech

APRIL 12, 2024

Market to triple by 2028 The global market for customer data platforms is expected to triple in size by 2028, according to a recent report by Mordor Research (See Figure 1). billion in 2028. Fuel for your marketing strategy. Dig deeper: Does your company need a CDP? billion in 2023 to $7.91

Customer 113

Customer B2C Transform Retail 113

Hubspot Marketing

MARCH 20, 2023

The current AI market race is led by IBM, which holds a more than nine percent global market share. Next to IBM in the global AI patent race are Microsoft and Samsung, each within 500 patent families from IBM. In 2021, the market for artificial intelligence (AI) in marketing was estimated at 15.84

Marketing 137

Marketing Marketers Global Marketing Advertisers 137

Hubspot Marketing

MAY 23, 2023

Artificial Intelligence continues solidifying itself as a crucial tool within the marketing industry, especially regarding automation. In fact, the market for artificial intelligence in marketing is expected to grow to more than $107.5 billion by 2028 — a huge leap from $15.84 billion in 2021. million by 2030.

Food 142

Food Marketing Marketers CRM 142

Martech

FEBRUARY 8, 2023

The global market for loyalty is worth billions, forecast to explode to $24 billion by the end of 2028. Starbucks’s loyalty marketing program — explained in detail here — is a great example of omnichannel. In 2022, U.S. Types of loyalty programs There are several types of loyalty programs out there.

Customer loyalty 105

Customer loyalty Retail Marketing Marketers 105