2028 Management Traditional Marketing 
Martech
MARCH 18, 2025
By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. But by 2028, most of these disciplines will be unrecognizable or obsolete. Which GTM sub-disciplines will disappear by 2028? The time to adapt is now. The reason?
Sprout Social
NOVEMBER 15, 2023
Thinking back on what social media management meant a decade ago, the word that comes to mind is tactical. No longer just a frontier marketing or niche conversational channel, social is fast becoming the nexus of customer relationships and the primary digital face of brands. For some it was an experiment. Ubiquitous.
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