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Social media advertising projected to more than double by 2028

Martech

The global social media advertising market is expected to reach $262 billion by 2028, up from $103 billion in 2020, according to a new report by Million Insights. from 2021 to 2028 owing to the increased spending on advertising. from 2021 to 2028. This would give it a CAGR of 12.4% for that period. What’s driving it.

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Shining a light on the missing menopause market

SmartBrief - Marketing

billion by 2028, driven by increasing awareness of menopause as a critical health phase and the demand for innovative solutions. Brands can lead the charge by debunking myths, fostering open conversations and promoting menopause as a natural and empowering life stage.

Health 95
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The power of livestream marketing: Engaging audiences and creating buzz

SmartBrief - Marketing

billion by 2028. By crafting unique, limited-access content and promoting it through social media and email, marketers can draw viewers into a world of educational and entertaining experiences. The livestreaming market is estimated to grow from $1.49 billion in 2023 to $3.09

Transform 114
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AI Marketing Automation: An In-Depth Guide

Marketing Insider Group

Image Source According to estimates by Statista, the market value of AI in marketing will reach nearly $36 billion in 2024 and could eclipse $107 billion by 2028. As a result, each customer receives messages and promotions that are relevant to them, enhancing their overall experience.

CRM 87
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2024 Creator Economy Predictions

Hubspot Marketing

Currently valued at $250B, the creator economy is expected to reach $480B by 2028. Creators may also be inclined to white-label product lines as a way to directly sell to their audience instead of constantly promoting other brands. This week we’re exploring the top creator economy predictions for 2024 that marketers need to know.

Gen Z 122
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2024 Creator Economy Predictions

Hubspot Marketing

Currently valued at $250B, the creator economy is expected to reach $480B by 2028. Creators may also be inclined to white-label product lines as a way to directly sell to their audience instead of constantly promoting other brands. This week we’re exploring the top creator economy predictions for 2024 that marketers need to know.

Gen Z 97
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20 Influencer Marketing Statistics To Fuel Your Marketing Game

SocialPilot

The influencer market is expected to grow to $52 billion by 2028 According to Statista, the influencer advertising market valuation is expected to grow to approximately $35 billion USD in 2024. Additionally, the market is projected to maintain an upward trajectory at 10.36% annually up to a market volume of roughly $52 billion USD by 2028.