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Branding phone calls improves customer trust

Martech

billion in 2024 to over 50 billion in 2029, according to Juniper Research. Twilio’s Branded Calling, built on its Caller ID Names service, allows marketers to include a logo, business name and reason for calling. Branded calls globally are expected to grow from 1.5 More trust. consumers.

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6 influencer marketing brand safety considerations to bake into your strategy

Sprout Social

By 2029, influencer marketing ad spend is expected to reach $56 billion —a 60% increase from 2024. Why influencer brand safety is more important than ever Spending on influencer marketing is a massive part of overall marketing budgets—and is continuing to grow.

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Maximizing Growth: Mastering Medical Device Marketing

Kuno Creative

It is projected to reach $673 billion by 2029, and KPMG predicts medical device manufacturers that go beyond connecting with customers and connect with patients as well as end users will lead the way. Not only must you have FDA approval, there are an array of different audiences who may make purchasing decisions for your device.

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Social media statistics shaping Australia’s digital landscape in 2025

Sprout Social

million active internet users by 2029. By 2029, Australian social media users are projected to grow by 2.1 million Australian users by 2029 (a 2.4% billion) by 2029. Australias social commerce revenue is expected to exceed US$5 billion (AU$8 billion) in value by 2029. But what are people doing online?

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Push notifications: The secret weapon for SEO and revenue growth by RollerAds

Search Engine Land

billion by 2029, according to Statista. If you thought there was no money in push ads, you were mistaken. In 2023, global spending on push notifications reached $2.67 This figure is expected to rise to $3.5

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How Outsourcing Can Enhance Your Paid Media Advertising Campaigns

Marketing Insider Group

Statista estimates that 80% of total ad spending will be from digital sources by 2029, so focusing on your website makes a lot of sense. Paid media advertising, including platforms like Google Ads and social media campaigns, is a useful way to increase your brand’s visibility and drive traffic to your website.

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Marketing Proves Its Mettle During Pandemic; Job Growth Follows Suit

The CMO Survey

These figures align with reports from the Bureau of Labor Statistics that the outlook for marketing managers is projected to grow 6% from 2019 to 2029, faster than the average for all occupations. Looking ahead, marketing hiring projections for the next year are very optimistic, reaching 7.6% for the year.

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