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How Outsourcing Can Enhance Your Paid Media Advertising Campaigns

Marketing Insider Group

Paid media advertising, including platforms like Google Ads and social media campaigns, is a useful way to increase your brand’s visibility and drive traffic to your website. Statista estimates that 80% of total ad spending will be from digital sources by 2029, so focusing on your website makes a lot of sense.

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6 influencer marketing brand safety considerations to bake into your strategy

Sprout Social

By 2029, influencer marketing ad spend is expected to reach $56 billion —a 60% increase from 2024. Define your brand safety criteria Some brand safety measures are consistent across industries—hate speech, unsafe content, false advertising claims, etc.

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Social media statistics shaping Australia’s digital landscape in 2025

Sprout Social

million active internet users by 2029. By 2029, Australian social media users are projected to grow by 2.1 Social media advertising statistics in Australia Around the globe, businesses are leveraging social media platforms to connect with consumers. In 2023, social media advertising accounted for approximately US$3.8

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Social Media in the Philippines Facts and Statistics [2025]

Spiralytics

Meltwater ) By 2029, social media users in the Philippines will be at 95.18 DataReportal ) TikTok’s advertising reach is 58.2% Meltwater ) By 2029, social media users in the Philippines will be at 95.18 DataReportal ) TikTok’s advertising reach is 58.2% Meltwater ) 52.3% Meltwater ) 99.2% Meltwater ) 52.3%

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13 Podcast Statistics You Need To Know

Backlinko

billion 2029* 102.53 Currently, investing in podcasts or podcast advertising is an excellent avenue for start-ups to bolster their brand growth. The IAB’s US Podcast Advertising Report states that 70% of ad revenue comes from podcasts that post bi-weekly or weekly episodes. billion 2024* 30.03 billion 2025* 38.36

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From snowbirds to summer adventurers – travel ads are taking off in 2025

illumin

The travel industry is taking off and advertisers looking to get on board need to pay close attention to how travelers spend their hard-earned money if they want to get ahead. Here is everything you need to know to take the lead in travel advertising. of the global market. As a result, eco-tourism is on the rise.

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Social Media in the Philippines Facts and Statistics [2025]

Spiralytics

Meltwater ) By 2029, social media users in the Philippines will be at 95.18 DataReportal ) TikTok’s advertising reach is 58.2% Meltwater ) By 2029, social media users in the Philippines will be at 95.18 DataReportal ) TikTok’s advertising reach is 58.2% Meltwater ) 52.3% Meltwater ) 99.2% Meltwater ) 52.3%