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Influencer marketing statistics for Australia 2025

Sprout Social

Statista also predicts a fresh peak in Australian social media users by 2029 , increasing users to 26 million. Ad spending in the Australian influencer advertising market is likely to reach US $589 million (AUS $929 million) in 2025. By 2029, social commerce in Australia is likely to reach US $3 billion (AU ($4.6