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Marketing Proves Its Mettle During Pandemic; Job Growth Follows Suit

The CMO Survey

When asked to report on the digital investments they have made over the last year, marketers reported that optimizing their websites (74%), digital media and search (65%), direct digital marketing to customers (57%), data analytics (56%), MarTech systems/platforms (54%), and online experimentation and/or A/B testing (45%) were most important.

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15 Key Marketing Automation Statistics

Backlinko

billion 2029 $12.14 Between 2021 and 2024, worldwide marketing automation industry revenue is forecasted to grow by 38.2% billion – Statista Year Marketing automation market revenue (worldwide) 2021 $4.79 billion 2022 $5.19 billion 2023 $5.86 billion 2024 $6.62 billion 2025 $7.47 billion 2026 $8.44 billion 2027 $9.53 billion 2028 $10.76

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Content Overload: How To Streamline Your Content Curation Process

Scoop.it!

It offers features like content discovery , automated curation, and analytics to help businesses make informed decisions about their content strategy. billion by 2029, meaning that new AI-powered solutions are always in the making. The global machine learning market is estimated at $21.17 billion in 2022 and is expected to reach $209.91

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Social Media in the Philippines Facts and Statistics [2025]

Spiralytics

Meltwater ) By 2029, social media users in the Philippines will be at 95.18 Modash ) 62% of brands rely on advanced analytics tools to identify influencers, prioritizing those with strong engagement rates and well-matched audience demographics. Let’s see the statistics on social media use in the Philippines. Meltwater ) 52.3%

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What Your Google Tag Manager Container Should Contain - Whiteboard Friday

Moz

Now there's a limitation to this, of course, in that if people google something and your PDF comes out and then they click on it directly from Google, of course that's not going to show up in your Analytics. That can show up in Search Console, but you're not going to get it in Analytics. Use a Google Analytics ID variable.

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Social Media in the Philippines Facts and Statistics [2025]

Spiralytics

Meltwater ) By 2029, social media users in the Philippines will be at 95.18 Modash ) 62% of brands rely on advanced analytics tools to identify influencers, prioritizing those with strong engagement rates and well-matched audience demographics. Let’s see the statistics on social media use in the Philippines. Meltwater ) 52.3%