Sprout Social

JULY 30, 2024

By 2029, influencer marketing ad spend is expected to reach $56 billion —a 60% increase from 2024. In the next section, we break down the steps to take before, during and after influencer campaigns to manage them with care. More than half of brands put more than 20% of their budgets toward influencer marketing.

Influencer Marketing 124

Influencer Marketing Branding Health Logistics 124

Sprout Social

MARCH 13, 2025

million active internet users by 2029. By 2029, Australian social media users are projected to grow by 2.1 Per ANZ managing director, Melinda Petrunoff , Pinterest is helping retailers reach young audiences. A well-managed X presence can enhance credibility and trust by demonstrating responsiveness and transparency.

Gen Z 59

Gen Z User-Generated Influencer Marketing Law 59

Marketing Insider Group

FEBRUARY 12, 2025

Statista estimates that 80% of total ad spending will be from digital sources by 2029, so focusing on your website makes a lot of sense. However, creating and managing these advertising campaigns comes with challenges, especially for teams with limited time, expertise, or resources. What is Outsourcing in Paid Media Advertising?

Advertising 52

Advertising Advertisers Key Performance Indicator Transform 52

Hootsuite

APRIL 9, 2025

billion users by 2029. Get started The post 60 social media statistics marketers need to know in 2025 appeared first on Social Media Marketing & Management Dashboard. Source: MarketingCharts Key TikTok statistics 26. Source: Statista 27. 33% of U.S. adults use TikTok In 2021, 21% of U.S. adults used TiKTok.

Gen Z 114

Gen Z Social Media Marketing Millennials User-Generated 114

The CMO Survey

MARCH 18, 2021

were senior manager roles. of these roles going to senior managers. As I will discuss in detail below, some firms and sectors lost jobs, others added them, and some did both and changed both the mix of skills and seniority of managers. These numbers are similar to the 9.0% Of these losses, 28.1% for the year.

CMO 130

CMO B2C Marketing Marketers 130

Hubspot Marketing

APRIL 7, 2025

Gartner predicts that agentic AI will solve 80% of customer problems by 2029. Consider, for instance, a system where a high-level autonomous agent oversees lower-level agents that manage specialized functions like customer service, customer retention, and selling. What you need is effective change management. How will this work?

Customer 68

Customer Real Estate Customer Acquisition Energy 68

Backlinko

MARCH 11, 2024

Marketing automation software enables improved efficiency with various features from customer segmentation to campaign management. billion 2029 $12.14 Marketing tech stack is always evolving. Continue reading as we’ll cover answers to these questions with these recent marketing automation statistics. billion 2022 $5.19 billion 2023 $5.86

Customer Journey 116

Customer Journey Marketing Automation Platform Marketing Marketers 116