Martech
NOVEMBER 5, 2024
That’s why in addition to caller ID, some mobile marketing platforms are offering branded calls. In TransUnion’s Branded Call Display service, marketers can include a brand logo, company name, location, a printed message and an authenticating check mark. billion in 2024 to over 50 billion in 2029, according to Juniper Research.
Sprout Social
JULY 30, 2024
This incident serves as a potent reminder of how much brand safety continues to be a hot button for marketers, especially when it comes to influencer partnerships. Despite some of the risks, brands are still investing a significant percentage of their marketing budgets into influencer marketing , a testament to its effectiveness.
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Kuno Creative
JULY 18, 2024
Unlike taking traditional products or services to market, medical devices require a different approach. The medical device market is evolving. But, medical device marketing doesn’t have to be complex. Here are several strategies you can use for market growth.
Sprout Social
MARCH 13, 2025
Whether youre running a local business or a multinational corporation, social media marketing is a must for brands of all sizes. million active internet users by 2029. By 2029, Australian social media users are projected to grow by 2.1 Marketers should prioritise groups and local ad targeting. social media accounts.
Search Engine Land
AUGUST 6, 2024
The cost of a single notification can start from $0.01, which is cheaper than other marketing channels (SMS or email). billion by 2029, according to Statista. They do not negatively impact SEO, offer numerous marketing benefits and provide a lucrative opportunity for monetization. Cost-effectiveness. Personalization.
The CMO Survey
MARCH 18, 2021
The dust is beginning to settle for marketers who helped steer their companies through marketplace volatility caused by the ongoing pandemic. The 26 th edition of The CMO Survey , which surveyed 356 marketing leaders, offers an overview of gains and losses and provides timely predictions for the year ahead. Of these losses, 28.1%
Backlinko
MARCH 11, 2024
Marketing tech stack is always evolving. Marketing automation software enables improved efficiency with various features from customer segmentation to campaign management. What’s the marketing automation industry market size, what are the adoption rates of marketing automation and which benefits it brings to businesses?
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