Martech

MARCH 21, 2024

The global revenue for alternative data is expected to reach $137 billion by 2030, according to Deloitte. That’s 29 times the global revenue for alternative data today. While investment management is expected to drive most of this growth, advertising may increasingly make up this revenue.

Advertising 130

Advertising Advertisers Finance Retail 130

Martech

SEPTEMBER 9, 2024

The Institute for the Future and Dell Technologies predicts that 85% of the jobs in 2030 haven’t been invented yet. Promise new roles: As companies create new products and explore new ways to market, they can generate entirely new roles.

Transform 130

Transform Non-Profit Marketers Marketing 130

Martech

JULY 18, 2024

Reality bites the dust: Some 80% say that by 2030 (six years from now!) Add your friends to “Friends”: Almost 80% expect to “create their own interactive stories, ranging from rom coms to sci-fi adventures, enabling them to tailor it to their mood.” And 68% believe they’ll be able to include “AI characters based on their friends.”

Shoppers 122

Shoppers Advertisers Advertising Health 122

Duct Tape Marketing

MARCH 18, 2020

Guided by the UN Sustainable Goals of 2030, the Changemakers community is working towards giant goals like eliminating hunger, ensuring access to clean and affordable energy, and reducing inequalities worldwide.

Place 98

Place Energy Retail Marketing Strategy 98

Adobe Experience Cloud Blog

APRIL 7, 2020

This has many workers worried and wondering how to robot-proof their jobs, and with good reason as McKinsey reports that up to 800 million workers are expected to be displaced by automation come 2030. However, machines still haven’t acquired some skills and abilities that remain essential to human interaction.

Transform 152

Transform Thought Leadership Education Management 152

Hubspot Marketing

JANUARY 1, 2024

in 2023, a number that’s poised to 5x in 2030. Source: Google Trends, six-month rolling average He’s onto something. The market size of AI use in media and entertainment reached $19.8B Get more business ideas and trendy data in our weekly Trends Newsletter.

Entertainment 122

Entertainment Price Product Branding 122

Martech

APRIL 25, 2024

Ogilvy’s 2030 Forecast asserts 60+ is the fastest-growing and wealthiest consumer class, representing a lucrative “silver economy” for product and service brands. My boomer colleague is part of an adaptable, active, tech-forward cohort who cannot be overlooked, largely because they also hold more than half of America’s wealth.

Health 133

Health Marketers Marketing User-Generated 133

Martech

DECEMBER 22, 2023

through 2030. This is confirmed in a study by the CDP Institute which found 25% of respondents cited organizational readiness as the most common problem when deploying a CDP. The CDP market is expected to increase at a compound annual growth rate of 17.9% Here are three paramount points to consider.

Energy 116

Energy Management Customer Place 116

Hubspot Marketing

MAY 23, 2023

million by 2030. So, it's no surprise that AI marketing automation is here to stay. In 2020, the global market for marketing automation was $4,438.7 million, and it's expected to grow to $14,180.6 Moreover, the top 28% of businesses actively use marketing automation and AI tools in their process.

Food 140

Food Marketers Marketing CRM 140

Martech

APRIL 18, 2024

The company pledged its operations will be net zero by 2030, and its portfolio by 2050. HSBC Bank aligning green operations with portfolio. HSBC Bank adopted a net-zero approach not only internally but by measuring the emissions of its investments as well. The company Scope3’s name is a nod to this term.)

Advertisers 122

Advertisers Advertising Finance Marketers 122

Martech

MARCH 27, 2024

A contrarian approach to ABM The LinkedIn B2B Institute’s “ 2030 B2B Trends ” tackles contrarian ideas for the next decade. Longer sales cycles: The personalized nature of ABM can sometimes lead to longer sales cycles, meaning marketers must weigh the potential benefits against the patience required for the strategy to yield results.

Marketers 122

Marketers Marketing CRM Digital Marketing 122

Hubspot Marketing

FEBRUARY 28, 2023

billion by 2030, up from $136.6 when we're tired of speaking to a robot on the phone. The Future of AI in Marketing According to Grand View Research , the global AI market is expected to reach $1,811.8 billion in 2022. Artificial intelligence, theory of mind, and self-aware machines all sound like things from a distant future.

Marketers 140

Marketers Marketing Marketing Strategy Customer 140

SmartBrief - Marketing

MARCH 19, 2024

They are working toward becoming net zero and planting 1 million trees by 2030. Climbing Trees is an ethical digital marketing agency that aims to grow digital brands and positively impact the world by being ethical, curious, caring and client-focused.

Gen Z 120

Gen Z Law Marketers Marketing 120

Marketing Insider Group

JUNE 22, 2023

Experts expect these tools to boost the global gross domestic product by up to 14% by 2030. Automated marketing has been exploding across industries in recent years. Still, there’s a lot of talk about automated tools failing to create authentic experiences. Is diving into marketing automation worth the investment? We’ve got the answers here.

Real Estate 126

Real Estate CRM Inbound Marketing Marketers 126

OnPassive Marketing

AUGUST 18, 2022

By 2030, 35% of physicians say robots should replace doctors in surgical procedures, such as laparoscopic operations. However, according to IHS Markit, self-driving cars will be common in the marketplace by 2030, as more people have already started buying these technology cars with in-built voice assistants.

Market Trends 84

Market Trends Shipping Marketers Marketing 84

Marketing Insider Group

JANUARY 9, 2023

until 2030 , that demand wasn’t always so strong. A good way to look at this difference in a real-world scenario is to consider the growth of the bottled water industry. Though demand for bottled water is expected to grow at a CAGR of 6.7% Before the 1990s, bottled water was available but not considered essential by the public.

Whitepaper 117

Whitepaper User-Generated Customer Acquisition Shoppers 117

Martech

FEBRUARY 8, 2022

By 2030, he said, more than 85 million tech jobs could go unfulfilled. Get the daily newsletter digital marketers rely on. Processing.Please wait. Diversity is mandatory. Among Cohen’s warnings was a shortfall in tech talent. “What does it have to do with diversity? Everything.”

Entertainment 98

Entertainment Advertising Advertisers New Technology 98

Rock Content

AUGUST 2, 2023

Billion by 2030 with a compound annual growth rate (CAGR) of 21.2% during 2022-2030. In 2021, the global Virtual Digital Assistant (VDA) market was valued at $13.36 The market is estimated to be worth $75.39

Transform 98

Transform Marketers Marketing Marketing Automation Platform 98

Neil Patel

DECEMBER 23, 2021

According to Morgan Stanley, the multinational investment bank, NFTs have the potential to become a $56 billion market by 2030. However, within the metaverse, an NFT can become so much more. All thanks to the demand the metaverse will create. With the increase in virtual avatars, the demand for virtual fashion will skyrocket.

Gen Z 145

Gen Z Non-Profit Fashion User-Generated 145

Marketing Insider Group

OCTOBER 9, 2013

By 2030, 5 billion people – nearly two thirds of global population – could be middle class. By the end of 2013, there will be more mobile-connected devices than there are people on earth. Click to Tweet. Facebook has more than 1 Billion network users. Click To Tweet. Click To Tweet. The amount of data stored is doubling every 18 months.

Transform 111

Transform Millennials Shoppers Management 111

Backlinko

MARCH 11, 2024

billion 2030 $13.71 Between 2021 and 2024, worldwide marketing automation industry revenue is forecasted to grow by 38.2% billion – Statista Year Marketing automation market revenue (worldwide) 2021 $4.79 billion 2022 $5.19 billion 2023 $5.86 billion 2024 $6.62 billion 2025 $7.47 billion 2026 $8.44 billion 2027 $9.53 billion 2028 $10.76

Customer Journey 107

Customer Journey Marketing Automation Platform Marketers Marketing 107

Marketing Insider Group

AUGUST 5, 2020

By 2030 this percentage is expected to drop to just under 37% as Generation Z starts to come of age. For example, the oft-quoted statistic that Millennials will make up 75% of the workforce by 2025 is now not only unlikely but rather impossible. Source: [link]. Generation Z consists of people who were born from 1995 to 2010.

Millennials 141

Millennials Gen Z Retail Marketers 141

Businesses Grow

MAY 11, 2023

Topics include: What drives somebody to re-finance their home to buy a handbag or luxury watch?

Pharmaceutical 82

Pharmaceutical Branding Transform Finance 82

Martech

DECEMBER 18, 2024

They are also projected to have the fastest growth in spending power a 4.02% CAGR reaching around $12 trillion by 2030. Gen Z: The new powerhouse in the consumer market Consider this: Gen Z overtook Baby Boomers in full-time roles this year. Thats double the speed of previous generations.

Gen Z 59

Gen Z Transform Health Entertainment 59

Martech

JUNE 6, 2023

In fact, the market will grow twentyfold to $2 Trillion by 2030, according to Next Move Consulting. It’s not your replacement AI and all its derivatives (machine learning, natural language processing, etc.) is the fastest, biggest shift I have been a part of in my lifetime. The AI revolution screams career opportunity.

Transform 105

Transform Marketers Marketing Education 105

Martech

DECEMBER 4, 2023

Even if no wastage is assigned to hyper-targeting, the cost per acquisition is still higher than trying to go for a broader targeting, as described by LinkedIn in their 2030 B2B Trends report : Additionally, hyper-targeting overlooks important blind spots.

Transform 111

Transform Marketers Marketing User-Generated 111

Search Engine Land

MARCH 27, 2024

A contrarian approach to ABM The LinkedIn B2B Institute’s “ 2030 B2B Trends ” tackles contrarian ideas for the next decade. Longer sales cycles: The personalized nature of ABM can sometimes lead to longer sales cycles, meaning marketers must weigh the potential benefits against the patience required for the strategy to yield results.

Marketers 96

Marketers Marketing CRM Digital Marketing 96

Marketing Insider Group

JULY 21, 2020

Conventional wisdom has pounded the point home that by 2025 (or in some versions of the myth, by 2030), millennials will become three-fourths of the nation’s workforce. Use these statistics as your springboard into innovation. Millennials Will Not Compose 75% of the Future Workforce. As Anita Lettink shows, that old saw is a bit of a myth.

Millennials 277

Millennials Whitepaper Transform Gen Z 277

Search Engine Land

DECEMBER 4, 2023

Even if no wastage is assigned to hyper-targeting, the cost per acquisition is still higher than trying to go for a broader targeting, as described by LinkedIn in their 2030 B2B Trends report : Additionally, hyper-targeting overlooks important blind spots.

Transform 108

Transform Marketers Marketing User-Generated 108

Martech

OCTOBER 25, 2022

What’s more, CEOs and CIOs believe one-fifth of their total revenue could come from machine customers by 2030. By 2025, nearly 40% of customers will try using a digital assistant to interact with customer service on their behalf, according to a Gartner prediction. Machine customers are proliferating.

Customer 98

Customer Customer loyalty Entertainment Retail 98

Litmus

MARCH 2, 2021

He explains that market trends have advanced ten years in less than one year, and as a result, fast-forwarding customer behavior and expectations to the year 2030. As modern marketers, it is our responsibility to meet customers where they are today (in 2030).

Branding 72

Branding Customer Journey Retail B2C 72

Spiralytics

JANUARY 3, 2023

by 2030, with services generating over 100 billion views annually. Naver alone has 82 million users, with 47% of all global internet users reading webtoons in 2021. ResearchDive reports that Asia-Pacific projects the market to grow with a CAGR of 36.7%

Entertainment 98

Entertainment User-Generated Marketers Marketing 98

Martech

JULY 14, 2023

billion by 2030. The genie is out of the bottle, and it’s not going back in. For example, Verified Market Research estimates the AI content writing market will grow eightfold over the decade and be worth nearly $6.5 The use of AI is inevitable and worth investigating.

Manufacturing 98

Manufacturing User-Generated Market Research SEO 98

Hootsuite

FEBRUARY 5, 2020

Zuckerberg’s 2030 vision make no note of Libra by name, but digital commerce and payment tools were mentioned. But, in October 2019, all U.S. payment processors, including PayPal, Visa, Mastercard, Stripe, and Mercado Pago dropped out of Facebook’s Libra Association.

Health 145

Health Advertising Advertisers Management 145

Set Up

SEPTEMBER 10, 2024

trillion in global spending power, and its influence will only grow, projected to reach $12 trillion by 2030. How should Brands react to Gen Z? According to NIQ , Gen Z is expected to have $2.7 They currently make up about 25% of the worldwide population.

Gen Z 59

Gen Z Millennials User-Generated Fashion 59

Martech

SEPTEMBER 7, 2022

The metaverse will be a 13-trillion-dollar opportunity by 2030, according to a recent report by Research and Markets. That’s a huge market attracting enterprise tech companies and investors alike.

Marketers 122

Marketers Marketing Communications Education 122

Litmus

MARCH 2, 2021

He explains that market trends have advanced ten years in less than one year, and as a result, fast-forwarding customer behavior and expectations to the year 2030. As modern marketers, it is our responsibility to meet customers where they are today (in 2030).

Branding 70

Branding Customer Journey Retail B2C 70