Martech

DECEMBER 18, 2024

None of them quite compare to what we’re seeing with Gen Z. The first truly digital-native generation is solidifying its standing in the workforce and gaining increasing purchasing power. Gen Z: The new powerhouse in the consumer market Consider this: Gen Z overtook Baby Boomers in full-time roles this year.

Gen Z 103

Gen Z Transform Health Entertainment 103

Set Up

SEPTEMBER 10, 2024

Once upon a time, we wrote a blog and made a video about Gen Z: Marketing Mysteries Uncovered for Generation Z. Well, they’re much older (and more influential) now…So let’s see what has changed and how marketers can continue to adapt to fit Gen Z’s needs and preferences. How should Brands react to Gen Z?

Gen Z 59

Gen Z Millennials User-Generated Fashion 59

Neil Patel

DECEMBER 23, 2021

According to Morgan Stanley, the multinational investment bank, NFTs have the potential to become a $56 billion market by 2030. The generations coming of age now and in the next 15 years, largely Generations Z and Alpha, will feel more at home within these environments than any other generation before them.

Gen Z 145

Gen Z Non-Profit Fashion User-Generated 145

SmartBrief - Marketing

MARCH 19, 2024

This has become a movement that generations from baby boomers to Generation Z have embraced. These core principles include: Transparency : Being open about products, services, pricing, sourcing and business operations along with access to information about how the company makes decisions.

Gen Z 133

Gen Z Law Marketers Marketing 133

Marketing Insider Group

JULY 21, 2020

Conventional wisdom has pounded the point home that by 2025 (or in some versions of the myth, by 2030), millennials will become three-fourths of the nation’s workforce. Generation Z, she shows, will rise in numbers among the nation’s workers. Virtual Reality Will Likely Generate Nearly $2 Billion in Revenue in 2022.

Millennials 277

Millennials Whitepaper Transform Gen Z 277

Sprout Social

JULY 14, 2022

Meta announced in April 2022 that the groundwork for this to happen will be in place by 2030. Fortnite and Roblox are some of the largest metaverses, offering brands the opportunity for impactful collaboration, especially those that target Millennials and Gen Z. The gaming industry is one of the first to take advantage.

Branding 131

Branding Fashion Gen Z User-Generated 131

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 60% of TikTok’s audience comprises Gen Z users. MarketingEvolution) The demand for market research analysts is expected to grow 22% from 2020 to 2030. billion by 2030. Salesforce) Pricing is the most important factor when choosing a marketing automation tool. market share. billion by 2026.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122