Marketing Insider Group

FEBRUARY 5, 2024

(Zippia) 82% of marketers report that AI significantly influences their content creation plans. Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Marketing Insider Group

JULY 21, 2020

Recently, we looked at quotes from CMOs and influencers on the future of marketing. so you can plot the right marketing strategy for your team’s future. Traditional market research often falls short when new technology and new ideas have the potential to become game-changers. Now let’s look at some of the hard data.

Millennials 277

Millennials Whitepaper Transform Gen Z 277

Spiralytics

JANUARY 3, 2023

Since many users tend to consume content quickly, there’s been a rising trend to cater to this phenomenon called “snack culture.” Here’s a guide on webtoon marketing and what you need to know. Currently, the service has over 82 million global users. Why Should Businesses Look Into Webtoons for Their Marketing Strategies?

Entertainment 98

Entertainment User-Generated Marketing Marketers 98

Martech

JULY 14, 2023

Artificial intelligence continues to take the marketing world by storm. For example, Verified Market Research estimates the AI content writing market will grow eightfold over the decade and be worth nearly $6.5 billion by 2030. As a result, you must fact-check everything when it comes to AI-generated content.

Manufacturing 98

Manufacturing User-Generated Market Research SEO 98

Marketing Insider Group

JULY 25, 2023

Currently, the AI market is approaching $200 billion in 2023, and estimates say that it will be nearing $2 trillion by 2030! So, which AI content writing tools are worth checking out for your marketing? Remember that you should only use AI products for ideas in generating your own work. Ding, ding, ding!

Copywriting 97

Copywriting User-Generated Price CRM 97

Hubspot Marketing

DECEMBER 11, 2019

Not to mention, both generations are highly connected to technology and the internet. With these similarities in mind, it might seem effective and cost-efficient to run one campaign aimed at both generations, but is this really the right move? However, mounting research shows that Gen Z and millennials are more different than we think.

Gen Z 145

Gen Z Millennials Finance Education 145

Hubspot Marketing

DECEMBER 11, 2023

Here are 10 common challenges when it comes to AI in marketing. Hampering Creativity 64% of marketers share a common concern — they believe that generative AI will alter (40%) or hamper (24%) the creativity of those who use it. We need marketing teams to feel creative. But, can AI and marketing creativity be achieved?

User-Generated 111

User-Generated Marketers Marketing Copywriting 111