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How location data helps marketers acquire new customers and expand campaigns

Martech

Read next: Real-world location data analytics tools during the pandemic. Using location data for customer acquisition. Marketers can use digital channels to act on location data. In many cases, meeting customers where they are means understanding how close they could be to a physical store. Where location data comes from.

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What Does a Demand Generation Manager Do? (And How to Become One)

CXL

Within these traits are a combination of core skills and targeted skills: Core skills: Marketing automation tools. Analytics platforms. An understanding of Google Analytics , and email and social media analytics tools is essential in gathering data to plan, implement, and improve demand generation strategies.

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

I think with revenue operations—whether you’re calling it revenue operations or marketing operations, I think there’s different flavors of that that you’ll see in the industry—um, I really like to think of us as a bit of a translation layer, between the business side and the tech side. Can you, you know, all of those things.”

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

I think with revenue operations—whether you’re calling it revenue operations or marketing operations, I think there’s different flavors of that that you’ll see in the industry—um, I really like to think of us as a bit of a translation layer, between the business side and the tech side. Can you, you know, all of those things.”