Adobe Experience Cloud Blog

AUGUST 14, 2014

If your team is too small to justify a dedicated operations person, understand that your marketing automation users probably devote a significant chunk of time to operations activities. Marketing Operations is the Liaison to Your Marketing Automation Partner. Marketing Automation' Not convinced?

Thought Leadership 134

Thought Leadership Marketers Marketing Marketing Automation Platform 134

Adobe Experience Cloud Blog

JUNE 6, 2016

Marketing automation will enable marketers to extend beyond classic demand models—applying it for ABM, channel marketing, and more. For example, on my team at Marketo, we use the Marketo Marketing Automation Platform not only for acquisition marketing, but also for retention, cross-sell, and advocacy marketing.

Thought Leadership 91

Thought Leadership Marketing Automation Platform Acquisition Marketing Place 91

Hubspot Marketing

JUNE 30, 2025

Job Description We are seeking a paid marketing manager to help acquire new leads and customers through online pay-per-click and cost-per-acquisition campaigns. You will be in charge of all external, online acquisition marketing, managing the strategy, execution, and optimization across channels.

Management 105

Management Inbound Marketing Marketers Marketing 105