Adobe Experience Cloud Blog

JANUARY 20, 2015

There’s still a lot of human involvement in things like advertising. That’s why Snapchat and video advertising are exploding. But you’re also talking about an online marketplace for advertising that could displace ad agencies from their traditional function. Personalization is going to happen big time. A lot of innovation.

CMO 134

CMO Automobile Customer loyalty Marketing 134

Marketing Insider Group

JUNE 18, 2015

The content’s diversity in topics result in being a balance between stories of luxury and culture, and stories of Lincoln automobiles, artisans and the brand’s history. Although the article features Lincoln automobiles, it is important to note that the product is not the main subject of the story, but secondary. We want to inspire.

Automobile 104

Automobile Content Marketing Transform Marketing 104

Marketing Insider Group

JULY 28, 2011

Passive discovery is where buyers stumble across a piece of information that they were not directly looking for, as they would with great content or an advertisement that caught their attention. Jonathan Becher is EVP and acting CMO at my employer SAP. Mike Volpe is CMO at inbound marketing software company Hubspot.

Automobile 97

Automobile New Technology CMO Marketing 97

Hubspot Marketing

AUGUST 16, 2017

We don't mean to offend you -- this is just an example of a great slogan that also bears the truth of the power of succinctness in advertising. Companies have slogans for the same reason they have logos: advertising. A brief, catchy few words can go a long way in advertisements, videos, posters, business cards, swag, and other places.

Branding 145

Branding Food Automobile Advertisers 145

Duct Tape Marketing

DECEMBER 26, 2022

We're not talking about automobiles that people look forward to having that purchase when the, when the time comes. So it doesn't have to be just, here's the advertising line. But I, but you could see the, you could see the pressure, the internal pressure, the CMO just got fired. So talk about like a low interest category.

CMO 96

CMO Automobile Shipping Communications 96

Duct Tape Marketing

DECEMBER 29, 2021

We're not talking about automobiles that people look forward to having that purchase when the, when the time comes. So it doesn't have to be just here's the advertising line. So, so the, the excavating part is me talking to the CEO or the CMO and finding out. So talk about like a low interest category. To understand.

Branding 100

Branding CMO CRM Automobile 100

Duct Tape Marketing

JUNE 29, 2022

We're not talking about automobiles that people look forward to having that purchase when the, when the time comes. So it doesn't have to be just here's the advertising line. So, so the excavate, the excavating part is me talking to the CEO or the CMO and finding out. So talk about like a low interest category. To understand.

Branding 71

Branding Shipping CMO Automobile 71