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Social media marketers also work hand in hand with a company’s entire marketing department to align their message on all platforms, thus creating consistency for the brand’s storytelling. Inventive Media’s digital media program comprises 4 courses, which are: Digital Marketing Fundamentals. Email Marketing.
Select the most compelling marketing medium that matches your audience demographics. Digital advertising through Pay-Per-Click, for example, went from being entirely based on using desktop computers to now having the majority of buyers first visiting a web site or landing page via their mobile device or tablet.
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