Advertising Industry Insights Influencer Marketing 
Martech
FEBRUARY 22, 2024
The marketing landscape is increasingly oversaturated, making niche advertising crucial for marketers aiming to connect with specific audiences. More businesses are investing in targeted strategies to capture specific market segments, but navigating the challenges and staying ahead of the curve requires a strategic approach.
Bannerflow
MARCH 29, 2021
Yet – a lot of marketers have still not tried gaming advertising. This article will go through what advertising in gaming is, why you should try it, and how to get started in this new and exciting channel. What is advertising in gaming? What is advertising in esports? What is advertising in gaming?
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Bannerflow
AUGUST 17, 2021
E-commerce and its advertising campaigns are booming! trillion with the Chinese, UK, US, Australian and Canadian markets leading the way. It’s why some of the biggest brands on the planet are levelling up their e-commerce marketing campaigns and doubling-down on online e-commerce advertising. And it’s big business.
Jeff Bullas
JANUARY 30, 2023
It helps you to establish yourself as a thought leader: By discussing the latest trends and industry insights, you will be able to establish yourself as someone who is at the forefront of your field. So my blog monetization included speaking gigs, consulting contracts, workshops, influencer marketing campaigns and more.
Bannerflow
JUNE 17, 2019
Display advertising is undergoing a revival! But what is it marketers need to know to stay at the forefront of an evolving digital advertising landscape? In this article, we interview Kevin Lee, Chairman and Founder of US marketing firm, Didit. Why is display advertising having a revival?
Bannerflow
MARCH 11, 2022
Firstly, here are the top trends we’ll be covering: Video marketing. Influencer marketing. Video marketing. Video marketing is widely recognised as the future of marketing activity. Influencer Marketing. In 2022, influencer marketing is set to become a common marketing tactic.
Bannerflow
FEBRUARY 23, 2021
The Application Programming Interface (API) technology and advanced algorithms we use at Bannerflow are invaluable for the automation and personalisation that’s crucial for digital advertising. An IAB study shows that four markets spent a staggering €1bn on social advertising in 2019, with 14 more paying out €100m.
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