Neil Patel

FEBRUARY 11, 2021

How important are marketing ethics when it comes to your purchase decisions? If you are like most consumers, ethics matters a lot. Promoting good causes and following marketing ethics can help your brand attract much-needed attention and drive ROI for paid ads. 5 Marketing Ethics to Follow for Paid Campaigns.

Marketing Ethics 131

Marketing Ethics Food Marketing Marketers 131

CopyBlogger

APRIL 14, 2022

During any discussion about marketing ethics, I’m always reminded of a comment a former coworker made decades ago: “I’d never. The post Marketing Ethics: Selling Doesn’t Have to Be Sleazy (5 Real-World Examples) appeared first on Copyblogger. Continue Reading.

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Marketing Ethics Marketing Marketers Advertising 116

Martech

JANUARY 3, 2025

It ensures marketing is ethical, compliant and aligned with broader organizational goals. In marketing, governance can include data privacy policies, legal compliance, risk management and ethical considerations like truth in advertising. Consider developing an AI Council to oversee AI marketing practices.

Branding 130

Branding Copywriting Law Marketing Ethics 130

Martech

DECEMBER 20, 2023

There are a lot of marketing podcasts out there, so how do you know which ones to listen to? Here are 10 — listed in alphabetical order — that cover everything from content from AI to marketing ethics and more. These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.”

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Customers.ai

OCTOBER 1, 2024

When most people think of advertising, they think of massive campaigns by brands like Nike, Microsoft, or Starbucks. If that’s your idea of marketing, as a small business, it can be a bit overwhelming. Direct response marketing is designed to elicit an instant response by encouraging prospects to take a specific action.

Marketing 52

Marketing Marketers Advertising Advertisers 52

Neil Patel

MARCH 3, 2021

With geofencing marketing, or location-based marketing, this convenient strategy turns into a reality. What Is Geofencing Marketing, and How Is It Used? Geofencing lets businesses advertise to consumers within a specified geographic area. Geofencing Marketing Ethical Considerations. How can you leverage it?

Marketing 140

Marketing Marketers Marketing Ethics User-Generated 140

Businesses Grow

SEPTEMBER 2, 2024

He recently created a video called The Real Reason Music is Getting Worse , and as I listened to his reasoning, I felt as though he was talking directly to me as a marketer in the AI Age. I’m a big fan of Rick Beato (one of his 4 million subscribers!).

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Energy Marketing Marketers Education 69