Neil Patel

MARCH 3, 2021

With geofencing marketing, or location-based marketing, this convenient strategy turns into a reality. What Is Geofencing Marketing, and How Is It Used? Geofencing lets businesses advertise to consumers within a specified geographic area. How to Integrate Geofencing in Your Marketing Strategy.

Marketing 140

Marketing Marketers Marketing Ethics User-Generated 140

Martech

DECEMBER 20, 2023

There are a lot of marketing podcasts out there, so how do you know which ones to listen to? Here are 10 — listed in alphabetical order — that cover everything from content from AI to marketing ethics and more. These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.”

Marketing Ethics 117

Marketing Ethics Copywriting Transform CMO 117

Customers.ai

OCTOBER 1, 2024

When most people think of advertising, they think of massive campaigns by brands like Nike, Microsoft, or Starbucks. If that’s your idea of marketing, as a small business, it can be a bit overwhelming. Direct response marketing is designed to elicit an instant response by encouraging prospects to take a specific action.

Marketing 52

Marketing Marketers Advertisers Advertising 52

Businesses Grow

SEPTEMBER 2, 2024

He recently created a video called The Real Reason Music is Getting Worse , and as I listened to his reasoning, I felt as though he was talking directly to me as a marketer in the AI Age. I’m a big fan of Rick Beato (one of his 4 million subscribers!).

Energy 70

Energy Marketing Marketers Education 70