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How to Create a Social Media Marketing Strategy in 7 Steps

Buffer Marketing

Social media marketing is using social media platforms — like Instagram, LinkedIn, Facebook, X, etc. It also includes paid social media marketing, like running ads and influencer marketing. It shows what content will go live, when, and on which social media platform.

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The Ultimate Guide to Social Media Marketing (2023 Edition)

Jeff Bullas

This comprehensive guide will teach you everything you need to know about how to build a social media marketing strategy that delivers value to your audience and helps your business grow. Table of contents The importance of social media for business But what is Social Media Marketing?

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The 12 Best Social Media Marketing Courses to Elevate Your Skills in 2024

Buffer Marketing

Social media marketing is more complicated than ever. Here are the top 12 courses to improve your social media marketing skills. Almost all social platforms create courses designed to ace its algorithms and learn more about all its features. It’s designed for beginners.

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Social media marketing: Strategy template and tips for 2025

Hootsuite

A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. The more specific your plan is, the more effective it will be. In this post, we’ll walk you through a nine-step plan to create a winning strategy for social media marketing.

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5 Steps to Create an Outstanding Marketing Plan [Free Templates]

Hubspot Marketing

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on your budget for the projects, hiring, and outsourcing over the course of a year if you don't have a plan. You should.

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How to START building a modern digital marketing plan

Search Engine Land

You don’t want gaps and want to make sure that our systems account for the full cost of digital marketing. That includes internal people, contractors, agencies, software, advertising spends and possibly more. Again, you might have a long history of SEO, Google Ads, social media marketing, email marketing, programmatic and more.

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15 of the Best Social Media Marketing Courses to Take Today

Hubspot Marketing

Here are some of the best marketing courses you can sign up for right now, and yes, most of them are completely free and industry-recognized. Best Social Media Marketing Courses. Fundamentals of Digital Marketing. Social Media Certification. Social Media Marketing Course.