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What Marketers Can Learn from Psychology

Marketing Insider Group

Businesses pour thousands of dollars each year into web, mobile, radio, and TV advertising. B2B advertising should drive emotional responses around your brand and convince customers to complete future purchases. Many marketers are additionally employing neuromarketing to connect with consumers on a deeper level. Whitepapers.

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Neuromarketing and Its Advantage in the Experience Economy

Adobe Experience Cloud Blog

What will marketing look like in 2025, and why will neuromarketing play an important role in the future of the experience economy? Neuromarketing is neither as old, nor as new as it might seem. Neuromarketing is neither as old nor as new as it might seem. Also, neuromarketing has been discussed since around 2002-04.