What Is YouTube CPM? [+ Why It Matters]
Hubspot Marketing
JANUARY 22, 2021
With over two billion monthly active YouTube users, YouTube is an undeniably powerful channel for advertising — which means, if you're a YouTube creator, there are plenty of opportunities for you to make money off the platform. For instance, if advertisers pay to display ads on your videos, you can increase revenue in the form of CPM.
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