Remove Analytics Remove Content Placement Remove User-Generated
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Web Analytics 101: The Beginner’s Guide That I Live By

Hubspot Marketing

One of my favorite things to do on my personal website is to dig into web analytics. In this guide, I’ll be covering everything you need to know about web analytics, so you can truly understand which data points mean what, interpret your findings correctly, and make data-backed decisions for your website and business.

Analytics 102
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21 Powerful Analytics Tools for Digital Marketing

Sachs Marketing Group

Digital marketing analytics tools are software applications that help marketers track, gather, and analyze data related to their online marketing campaigns. These tools provide insights into the performance of content, user behavior, and ROI, and can include features for tracking website traffic, social media engagement, and keyword rankings.

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How to add analytics to WordPress

GrowMatik

If you want to know more about how your users interact with the website’s content, pages, services, and products in WordPress and make the best decisions, you need to pick the best analytics tool for WordPress and integrate it into your WordPress website. Why should we have analytics in WordPress?

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Google AI Overviews: Everything You Need to Know (and Think About)

Rock Content

On May 14th, during its annual Google I/O conference — and just one day after OpenAI unveiled ChatGPT-4o to the world on May 13, 2024—Google introduced AI Overviews, an enhancement of what was previously known as the Search Generative Experience (SGE). Users no longer need to piece together information from multiple links.

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7 LinkedIn Ad settings and tactics you didn’t know you needed

Search Engine Land

Better yet, you can create campaigns allowing your messaging to guide the user through the funnel. The cherry on top: LinkedIn has also partnered with NBCUniversal for premium content placements and enabled numerous safety measures via iSpot and Kantar. Hybrid CTV brand lift tests This one is really hot off the press.