Martech

MARCH 22, 2024

The interplay between AI’s critical reasoning ability and creative human nuance can easily extend to other areas that require strategic conceptualization and ideation, from creating ways to repurpose an ebook to curating a mood board for a social media activation. Popular AI tools for reporting and analytics: Funnel.io

Transform 126

Transform Content Marketing Marketing Marketers 126

Neil Patel

MARCH 15, 2021

You can also offer a checklist, ebook, white paper, or another downloadable asset. This is where a strong call to action comes into play, and copywriting is super important. Some common ways to entice people to sign up include: email series free downloads free white papers or eBooks update lists, like new releases and product updates.

Email Marketing 145

Email Marketing Whitepaper Marketing Marketers 145

Hubspot Marketing

JANUARY 7, 2024

Whether you’re equipped with creative ability or analytical prowess, marketing’s got a spot for you. They can help with public speaking, creative problem-solving, logistics, sales, and analytics. Do you like the creative side of marketing, or do you like working with numbers and analytics?

Copywriting 127

Copywriting CMO PR Social Media Marketing 127

Neil Patel

NOVEMBER 24, 2020

Be sure to use good content formatting elements as you would with articles, blog posts, and copywriting on your website, including: Headers Images Bulleted lists Bolded & italicized text. Case studies can also be embeded in other types of content — such as an ebook, how-to blog post, or resource guide.

Automobile 145

Automobile Manufacturing Copywriting eBook 145

Martech

APRIL 28, 2023

Marketers frequently invest considerable effort into writing long-form content like blogs, white papers, ebooks and reports. It’s also common for marketers to outsource content production to agencies, freelancers or copywriting platforms like Compose.ly. Generative AI models can also improve predictive analytics.

Whitepaper 136

Whitepaper Transform User-Generated Marketing 136

Search Engine Land

APRIL 29, 2024

This strategy involves leveraging your company’s data analytics and advanced segmentation techniques to deliver tailored content and offers to individual prospects based on your preferences, behaviors and demographics. AI simplifies tasks like data analysis, ad copywriting and emailing prospects, simplifying PPC processes.

eBook 86

eBook Whitepaper Copywriting Education 86

Marketing Insider Group

AUGUST 12, 2020

Again, analytics can help. As your B2B customer segments move along the road toward trust and loyalty, offer white papers or ebooks that help them save money, solve problems, and increase efficiency. Let your employees create posts, and then have your editorial team (or even your copywriters) check for grammatical or spelling errors.

Marketing Strategy 145

Marketing Strategy Content Marketing Gen Z Whitepaper 145

Marketing Insider Group

JULY 1, 2020

Where content stands out is that a brand owns the distribution channels – the website, the in-person events, the social media profiles, the eBook series. Software companies have become tech teachers with how-to videos and eBooks. It’s not rented space. How the Experts Define Content Marketing. Marketing automation.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Marketing 145

Rock Content

OCTOBER 16, 2020

If you’ve ever accessed the Google Analytics panel, you must have seen several different traffic names. Optimize your content with copywriting techniques to persuade the user and increase the click-through rate. The same material can be used as: blog post; infographic ; slide show; video ; ebook. What do they mean?

User-Generated 130

User-Generated Copywriting SEO eBook 130

Sprout Social

JANUARY 5, 2017

That’s why professional copywriters get paid the big bucks to do it. Still, you don’t need years of training to figure out why your visitors should claim your ebook, free trial offer or product. For example, are you offering your visitors an ebook on how to learn expert copywriting techniques? A Benefit-Oriented Headline.

Copywriting 103

Copywriting User-Generated eBook Food 103

Rock Content

APRIL 8, 2024

Users who like readable content may prefer blog posts and ebooks, while others may prefer videos, infographics, and other visuals. Expand long-form content into ebooks “It’s only quality content that will succeed in drawing users in and keeping them listening or on the page.

Transform 97

Transform eBook Key Performance Indicator User-Generated 97

Rock Content

SEPTEMBER 9, 2023

Professional copywriting services are the best way to scale content production without sacrificing quality, and choosing the right platform for your needs is vital. Platform analytics and reporting Membership comes with access to content analytic tools, ongoing performance reporting, and more. out of 5 on Trustpilot and 3.7

Copywriting 98

Copywriting Price Analytics Communications 98

Sprout Social

FEBRUARY 6, 2017

39% said a lack of analytics, expertise and/or resources. 35% said inconsistent analytical approaches. Downloads of a whitepaper or ebook. You can set these links up through Google’s URL builder , so the information will be included in your Google Analytics reporting. 38% said poor tools. 30% said unreliable data.

Social Media Marketing 111

Social Media Marketing Analytics Whitepaper Copywriting 111

Search Engine Land

APRIL 12, 2023

That’s why I put all of the LinkedIn SEO best practices to the test and applied my own expertise around conversion copywriting, sales funnels, and conversion optimization. ”) Crafting a compelling headline with conversion copywriting. And every great copywriter will tell you this page is about your audience , not you.

SEO 117

SEO Copywriting User-Generated Real Estate 117

Duct Tape Marketing

AUGUST 7, 2015

We login to Google Analytics and note we’re getting a certain number of visitors per month, so we feel like our marketing efforts are working. Whitepaper or ebook downloads. Use Google Analytics to Track Your Conversion Rates. Understand Why You Should Care About Conversion Rates. Book a consult. Request more information.

Whitepaper 78

Whitepaper Copywriting Analytics eBook 78

Marketing Insider Group

NOVEMBER 9, 2020

Landing page copywriting. We even will setup goals for you in google analytics to track all these. Each month, we provide our clients with the SEO visibility report, as well as Google Analytics goal reporting. It could be that someone provided their contact information to download a gated eBook. Goal tracking.

CMO 140

CMO Marketing Marketers SEO 140

Marketing Insider Group

JANUARY 24, 2013

Comscore – We provide analytics for a Digital World, turning information into insights and actions for our clients to maximize the value of their digital investments. I tweet on content marketing, B2B copywriting, social media, tech marketing… London – [link]. Write case studies, eBooks, white papers, etc.

PR 112

PR Whitepaper CMO Marketing 112

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. DemandMetric) Image Source: Neal Schaffer Blogging ranks as the third most prevalent content marketing strategy after video and eBooks. Voicebot) Marketing Analytics Stats Only 1.9% Statista) 45.1%

Digital Marketing 123

Digital Marketing Marketing Strategy Shoppers User-Generated 123

Duct Tape Marketing

NOVEMBER 4, 2022

As you’ll see in this article, there are AI tools for copywriting, design, social media, SEO content creation, decks, and much more. It has you covered from creating SEO-optimized long-form posts to sales emails, Q&A, essays, product descriptions, reports, and even ebooks.

Content Marketing 98

Content Marketing Copywriting Marketing Marketers 98

AWeber

MAY 22, 2024

Include very little copywriting or an overload of information (usually somewhere in between). Are looking for enhanced landing page optimization (such as faster page load speeds) and more targeted analytics for running tests and experiments. B - Strong copywriting that describes your offer and benefits in as few words as possible.

Whitepaper 92

Whitepaper Copywriting User-Generated Promotion 92

Sprout Social

APRIL 26, 2023

Below are some common yet specific goals for any given brand’s social campaigns: Email list sign-ups Contact form inquiries Trials Purchases Downloads of a whitepaper or ebook Note that all of these goals involve someone taking a measurable action. Through analytics, the answer is fairly straightforward.

Analytics 98

Analytics Social Media Marketing Whitepaper Promotion 98

AWeber

DECEMBER 13, 2023

Whether you’re selling webinars, ebooks, coaching services, cupcakes -- or anything in between, a product landing page can help boost your sales. It’s a one-page space to showcase your product in the best light, with copywriting and visuals designed to inform and sell. Analytics that show how well your landing page is performing.

Product 101

Product Price Copywriting Shipping 101

SocialPilot

JUNE 11, 2024

The copywriters and designers can also see what is planned for each day of the month and manage their time to work on post descriptions and creatives accordingly. It can be anything: ebook, webinar, daily curated content, new blog posts, etc. A template is a great way to keep all decision-makers on the same page.

Transform 109

Transform Social Media Marketing Copywriting eBook 109

Rock Content

OCTOBER 27, 2020

Quizzes , interactive ebooks , calculators , and questionnaires are other examples. Improve your copywriting. Investing in more efficient copywriting can be the solution to build reader loyalty to your blog. One of them is Google Analytics. This data can be used to segment future campaigns. So, how does one do this?

User-Generated 99

User-Generated Copywriting Energy eBook 99

CXL

MAY 27, 2022

The team creates tons of material and makes it freely available to its target audience as blog posts, ebooks, guides, webinars, YouTube videos, and newsletters. Someone who prefers to read might download an ebook after reading a blog post. This empowers them to hone their superpowers however they learn best. What compels your team?

Thought Leadership 96

Thought Leadership eBook User-Generated CRM 96

Rock Content

JULY 11, 2024

WriterAccess is a top-tier talent network where ecommerce brands can connect with professional copywriters, bloggers, designers, and more. Mailchimp Ecommerce analytics tools Tracking and understanding user behavior, traffic patterns, and overall return on investment (ROI) is an essential part of ecommerce success.

eCommerce 52

eCommerce Logistics Shipping eBook 52

Unbounce

OCTOBER 20, 2023

A prolific international keynote speaker, Oli is on a mission to rid the world of marketing mediocrity by using data-informed copywriting, design, interaction, and psychology to create a more delightful experience for marketers and customers alike. Make your copy clear and unambiguous Generic CTAs are the death of your conversion rates.

Whitepaper 105

Whitepaper eBook Promotion Communications 105

Neil Patel

DECEMBER 3, 2020

In the digital marketing world, this could be an ebook, a checklist, or other forms of relevant content promoted to the audience whose emails you’re targeting. Expert to send them invites for your Google Analytics and email tools. We all get enough spam as it is. The more info they have, the better.

Email Marketing 111

Email Marketing eCommerce Marketing Marketers 111

Rock Content

SEPTEMBER 16, 2023

If you’ve ever accessed the Google Analytics panel, you’ve probably come across various types of traffic sources. Optimize your content with copywriting techniques to persuade users and enhance the click-through rate. The same material can be transformed into: blog posts; infographics ; slide shows; videos ; ebooks.

User-Generated 97

User-Generated Transform SEO Digital Marketing 97

Digital Marketer

FEBRUARY 23, 2023

It’s an 8-stage process that will turn strangers into buyers into active promoters, and you can incorporate all elements of marketing (AI, email marketing, social media marketing, copywriting, etc.) Download this ebook and start solidifying your strategy today. #2: TAKE ACTION!

Energy 81

Energy Copywriting Marketing Marketers 81

Digital Marketer

JULY 7, 2023

Click Here Utilize powerful tools like Google Analytics to track and measure the impact of your ChatGPT-assisted content. You can still have copywriters and editors and integrate ChatGPT as one of the steps in crafting your content. Here are the topics discussed in the ebook: [Add in details here]” 6.

Marketing Strategy 80

Marketing Strategy Content Marketing Marketing Marketers 80

Pam Didner

APRIL 2, 2021

Lead magnets can be case studies, eBooks, templates or checklists. And many tools have a wide array of features that you can use for content creation, content promotion, content library management or even content analytics, it’s overwhelming. Case studies. White papers. Template and checklists. Slides decks.

Content Marketing 106

Content Marketing Marketing Marketers Marketing Plan 106

Sprout Social

OCTOBER 1, 2018

Downloads of a whitepaper or ebook. Through analytics the answer is fairly straightforward. Beyond the likes of Bitly , you can set up campaign-specific links through Google’s URL builder so the information will be included in your Google Analytics reporting. Contact form inquiries. Measure Your Goals.

Analytics 69

Analytics Whitepaper Copywriting Shoppers 69

Unbounce

MARCH 12, 2024

Ebooks and guides Pen a page-turning ebook thriller, a guide to urban beekeeping, or a cookbook with the delicious recipes your grandma brought over from the old country. Understanding your audience by gathering demographic data from tools like Google Analytics and Facebook Insights. Pay attention to design and usability.

Product 59

Product eCommerce eBook Shipping 59

AWeber

JANUARY 23, 2024

Time-saving content creation tools Not everyone is a natural born designer or copywriter. 5 (from 5,076 reviews) Best for: Advanced newsletter analytics Data-driven marketers will love Mailchimp’s sophisticated reporting tools, which provide real-time insights on emails, automations, ecommerce performance, and more.

Price 86

Price eCommerce User-Generated Affiliate Marketing 86

Unbounce

OCTOBER 15, 2024

Analyze the results : Use analytics to determine which variant performs better. With Unbounce, you can use our AI copywriting tool, Smart Copy , to help as well. Develop gated assets : Create valuable downloadable content like eBooks , white papers , templates , and checklists. Adjust your strategy based on what’s working best.

User-Generated 98

User-Generated Marketing Marketers CRM 98

Hubspot Marketing

JANUARY 10, 2024

For example, you might use retargeting to send a list of contacts that have downloaded an ebook and invite them to sign up for a free trial of your product. Additionally, retargeting can be used to move qualified leads to complete the buyer's journey cycle. Increase customer lifetime value (CLTV).

User-Generated 107

User-Generated Advertising Advertisers Millennials 107