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In a B2B marketplace, you can easily see stock movements, cash flow, customer engagement, and even spending patterns. All this data can be used to better inform your marketing efforts and improve your customeracquisition process. uShip helps customers ship large items by connecting them with carriers with extra truck space.
Rather than simply automating lead scoring, they thought through their entire customeracquisition process. Their strategy didn’t simply layer AI onto broken pharmaceutical processes. 600% reduction in data ingestion time for commercial analytics. and then bringing them “back to the office” for scoring.
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