Martech

AUGUST 19, 2024

Reaching your B2B audience gets challenging each year as competition increases and digital trends evolve. Real-time optimization : Leveraging technology and data analytics, ABM enables real-time tracking and optimization of campaigns, boosting effectiveness in a competitive landscape.

Key Performance Indicator 115

Key Performance Indicator Marketers Marketing CRM 115

Hootsuite

APRIL 26, 2023

Having accurate, insightful information gives you the chance to deliver the best products, write the best messages, and build engagement and customer loyalty. Social analytics tools allow you to see exactly what kind of content clicks with your audience. Learn more about social media analytics here.

Market Research 139

Market Research Social Media Marketing Real Estate Fashion 139

Marketing Insider Group

NOVEMBER 16, 2019

Delivering great customer experiences should be the goal of every department in the business. Build marketing into your company culture and break down silos so every department understands their part to play in the customer journey. Data and analytics can help you to build better marketing campaigns. Customer satisfaction.

Customer 111

Customer CMO Marketers Marketing 111

Marketing Insider Group

OCTOBER 16, 2021

Delivering great customer experiences should be the goal of every department in the business. Build marketing into your company culture and break down silos so every department understands their part to play in the customer journey. Data and analytics can help you to build better marketing campaigns. Customer satisfaction.

Customer 81

Customer CMO Non-Profit Customer Journey 81

Econsultancy

DECEMBER 13, 2021

Only 23% of executives believe the speed at which they gain accurate insights is ‘very strong’, the Digital Trends 2021 report from Econsultancy and Adobe reveals. Customer Journey Mapping Best Practice Guide. Only 23% of executives are confident in the speed at which they’re gaining accurate insights.

Advertisers 52

Advertisers Advertising Retail Shoppers 52

Set Up

SEPTEMBER 17, 2024

With economic uncertainty, shifting consumer expectations, and evolving digital trends (AI, anyone?), According to Gartner’s 2024 CMO Spend Survey , many marketing leaders struggle with fragmented analytics, making it hard to track ROI accurately across channels. it has become more of a challenge to sort budgets.

CMO 59

CMO Energy Whitepaper Thought Leadership 59