Martech

MARCH 19, 2025

The goal is not just to meet quarterly KPIs (key performance indicators) but to adapt dynamically to consumer behavior and ensure long-term engagement. Marketers are encouraged to test, iterate and refine strategies without fear of failurebecause AI and real-time analytics allow for immediate course correction.

Transform 76

Transform Manufacturing Key Performance Indicator Marketing 76

Litmus

SEPTEMBER 25, 2024

Content marketing: Educates and inspires at every stage with valuable content. Data analytics: Use data like your email analytics to continuously refine your approach. Healthcare In healthcare, education and trust are essential. SEO and PPC: Increases visibility and attracts high-quality leads.

Management 96

Management Marketing Marketers CRM 96

Buffer Marketing

MARCH 5, 2025

Look at your social media analytics and also reflect intrinsically on what you think worked the best for you. Or perhaps you found educational posts got the most direct messages (DMs) and engagement for your target audience. Once you set your goals, it’s best to convert them into KPIs or key performance indicators.

Social Media Marketing 115

Social Media Marketing Marketing Strategy Marketing Marketers 115

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation. What’s hot? What’s not?

Analytics 98

Analytics Health Key Performance Indicator Education 98

Martech

SEPTEMBER 18, 2024

Here are some key tactics that can help you make the most of every micro-moment. Leverage data and analytics: Anticipate micro-moments Use data to understand and predict micro-moments. Analyze consumer behavior, search trends and engagement data with tools like Google Analytics , social listening platforms and CRM systems.

Customer 69

Customer Key Performance Indicator CRM Management 69

Sprout Social

OCTOBER 18, 2021

If you’re looking to ramp up your video marketing strategy , it’s important to know how to measure its performance. Some metrics don’t actually affect your bottom line, and the most important key performance indicators (KPIs) can vary from video to video. Ready to dive in? Engagement.

Key Performance Indicator 145

Key Performance Indicator Education Video Marketing Entertainment 145

Vertical Response

NOVEMBER 20, 2024

Utilizing automation tools and analytics can streamline email campaigns, enhance personalization, and optimize performance for better results. It serves both promotional and educational purposes, making it a versatile tool in any marketer’s arsenal.

Email Marketing 64

Email Marketing User-Generated Key Performance Indicator Marketing 64

CXL

NOVEMBER 17, 2022

With digital analytics , you have access to all the data you need to make smart decisions without solely relying on feelings. In this guide, you’ll learn how digital analytics can benefit your business and how to use it to communicate with stakeholders. Table of contents What is digital analytics and what can you gain from it?

Analytics 88

Analytics Key Performance Indicator Non-Profit Customer Acquisition 88

Backlinko

NOVEMBER 1, 2024

This is where educating your audience about roof maintenance provides added value. The first step is to set up a tool like Google Analytics. Take these questions and turn them into content for your blog or an FAQs page, like the one here from Quantum Roofing. This will provide data on your site traffic, engagement, and conversions.

SEO 95

SEO Real Estate Key Performance Indicator Management 95

SocialPilot

JULY 17, 2024

Twitter average click-through-rate: 0.65% Education Social Media Benchmarks The education industry has started extensively leveraging social media to disseminate information and engage with students and guardians. Informational videos and educational webinars are highly effective. Facebook posts per week: 3.4 on weekdays.

Transform 65

Transform Food Education Fashion 65

Hubspot Marketing

DECEMBER 26, 2022

These skills are earned from experiences or education (think, data analysis, project management, and computer programming). Often known as hard skills , technical skills are easily defined and measured competencies you gain through training or education. Web analytics. Google Analytics. What are technical skills?

Copywriting 145

Copywriting Key Performance Indicator Transform Marketing 145

Lusha

DECEMBER 9, 2024

Using Data and Analytics for Targeted Prospecting In the past, building a list of prospects often involved guesswork and manual research. Today, B2B sales professionals have lots of data and analytics to use. This level of personalization can set you apart from competitors and create a stronger connection with key decision-makers.

Key Performance Indicator 52

Key Performance Indicator Direct Mail CRM Transform 52

Hubspot Marketing

AUGUST 7, 2019

By providing audience members with useful content to educate them on your products and services — and show them how those products and services effectively solve their pain points and challenges — you can increase conversions, improve brand awareness, boost revenue, and more. Next, set key performance indicators (KPIs) for your SMART goals.

Content Marketing 145

Content Marketing Inbound Marketing Shipping Key Performance Indicator 145

Marketing Insider Group

SEPTEMBER 2, 2020

With 43% of CEOs not understanding marketing’s strategic business goals and 3% of board members having a marketing background, CMOs have the unique challenge of presenting strategies that both educate and demonstrate real results. The first step is education. So, how can CMOs become the factor that drives business growth?

CMO 145

CMO Finance Key Performance Indicator Transform 145

Marketing Insider Group

FEBRUARY 27, 2024

Campaigns that target the awareness stage revolve around educating, informing, and sometimes proposing a solution to the problem. Campaigns that target the consideration stage incorporate continued education but mainly highlight how a company’s offering is different and better solution than its competitors.

Whitepaper 130

Whitepaper Key Performance Indicator eBook Direct Mail 130

Sprout Social

OCTOBER 14, 2020

It’s educational and exciting for their customers as they mull over how to customize their boxes, and provides a quick intro to the FabFitFun brand and their high-quality products. Using an analytics tool like Sprout Social , take a look back at your most successful content. Is your video inspirational, serious, educational or casual?

Key Performance Indicator 145

Key Performance Indicator Transform Analytics Shipping 145

Lynton Web

JANUARY 28, 2025

Performance Analytics and Reporting Transform your franchise's data into actionable insights with HubSpot's comprehensive analytics suite. Create custom dashboards that track key performance indicators across all locations, compare franchise performance, and identify trends that can drive business growth.

Transform 52

Transform Real Estate Key Performance Indicator Communications 52

Content Marketing Institute

MAY 14, 2018

Key performance indicators should be identified in the strategy. Detail the broad range of use for video – to build brand awareness, to show corporate responsibility, to promote, to entertain, to educate, etc. HANDPICKED RELATED CONTENT: 101+ Key Performance Indicators – Pick the Best. Click To Tweet.

Video Marketing 111

Video Marketing Marketing Strategy Key Performance Indicator Transform 111

Marketing Insider Group

MAY 17, 2021

Your audience expects content that educates them and talks about their challenges, so you need to plan out what content to create for your target audience and why with buyer personas. Productivity and throughput will be an issue, and you won’t have a set of KPIs (key performance indicators) to measure content marketing ROI.

Marketing Plan 144

Marketing Plan Content Marketing Key Performance Indicator User-Generated 144

Hubspot Marketing

JULY 31, 2019

Take a look at your audience’s gender, age, income, location, education, and related categories. You can pull this information from Google Analytics or your social media analytics tools. HubSpot is an all-in-one marketing software, meaning its useful for email marketing, analytics, and social amplification. Traffic/reach.

PR 145

PR Key Performance Indicator Price Whitepaper 145

Martech

MARCH 11, 2024

Set up tracking and analytics: Ensure that you have proper tracking and analytics in place to capture data from various digital channels. Use a mix of visuals, videos, and written content to educate and inspire your target audience.

Branding 112

Branding Key Performance Indicator Customer Journey Marketing Mix 112

Marketing Insider Group

JUNE 8, 2021

KPIs (key performance indicators) are imperative to content marketing success! It should be educational and helpful, not salesy. Learn from your content analytics about what matters to them. The expectation is that the 10% growth is accomplishable within 90 days. After You Set Goals, You Need to Define KPIs.

Content Marketing 141

Content Marketing Non-Profit Key Performance Indicator Thought Leadership 141

Adobe Experience Cloud Blog

MAY 8, 2019

In the mid-funnel, research-and-consideration stage, your job is to educate buyers of the challenges they face and help them solve their issues with things like whitepapers, buying guides, analyst reports, and ROI calculators.

Thought Leadership 134

Thought Leadership Key Performance Indicator eBook Direct Mail 134

Hootsuite

JULY 2, 2019

But earning a few extra social media education credentials will spruce up your resume when “I-read-this-online-somewhere” can’t. From content strategy to A/B testing and measuring KPIs (key performance indicators, this four-week MOOC delves into social advertising. Google Analytics for Beginners – Google.

Key Performance Indicator 112

Key Performance Indicator Social Media Marketing Advertisers Advertising 112

Sprout Social

DECEMBER 8, 2022

It’s an educational moment within an immersive visual experience. Educational or how-to content. It’s so popular, TikTok formed #LearnOnTikTok , a program to create educational content. Using an analytics tool, like Sprout Social , to look at your most successful past social media video content. Make [BLANK] with us!”.

Education 139

Education Key Performance Indicator Transform Entertainment 139

Content Marketing Institute

SEPTEMBER 3, 2018

The key performance indicators (KPIs) you’ll use to measure the marketing effectiveness of your content. Your plan for gathering this performance information. At CMI, one of our primary goals is getting new email subscribers , as this goal is a key to our business model. What topic brought them to CMI (e.g.,

Content Marketing 111

Content Marketing Key Performance Indicator Marketing Marketers 111

Hubspot Marketing

JULY 14, 2022

key performance indicators that you can analyze to monitor your business’ progress toward its social media goals. Create educational content. Social media platforms offer tools to help businesses track analytics. A social media strategy establishes. Helps you tweak your benchmarks over time.

Social Media Marketing 145

Social Media Marketing Real Estate Key Performance Indicator Promotion 145

Sprout Social

MAY 24, 2022

As consumers turn to social media for everything from education to entertainment and more, the channel’s role in a successful integrated marketing strategy expands. How to measure paid, owned and earned media performance. Key performance indicators largely depend on the tactics at play. The balance shifts again.

Key Performance Indicator 122

Key Performance Indicator Transform Communications Customer Acquisition 122

Martech

JANUARY 30, 2022

Virtually all CDPs deliver several core capabilities around data management, but many also provide a wide range of data analytics and orchestration features that address diverse business goals. What key performance indicators (KPIs) do you want to measure, and what decisions will you make based on CDP implementation?

Customer 98

Customer Key Performance Indicator Transform Customer Acquisition 98

Scoop.it!

NOVEMBER 29, 2022

You can define your goals by identifying Key Performance Indicators (KPIs) and tracking these metrics. There are many online tools that you can use to track the content performance of your SaaS marketing strategy. Google Analytics is a good example. You can even use it as a template for future campaigns.

Marketing Plan 115

Marketing Plan Content Marketing Whitepaper Key Performance Indicator 115

Duct Tape Marketing

MAY 11, 2012

When we simply create a list of what we might call key performance indicators without the proper focus with which to weight them, it all simply becomes an exercise in collecting. I’ll warn you, finding this one true measure isn’t always the easiest task and there’s no marketing analytics book that can shortcut this idea for you.

Key Performance Indicator 72

Key Performance Indicator Health Education Analytics 72

Content Marketing Institute

JANUARY 31, 2019

Long before you ask for a salary bump, ask your supervisors about the business’s goals and the key performance indicators related to your role. Some managers are highly analytical and solely focused on measurable results,” Graham says. Simply doing your job likely isn’t enough to earn a compensation increase.

Content Marketing 96

Content Marketing Key Performance Indicator Inbound Marketing Finance 96

Buffer Marketing

NOVEMBER 8, 2023

In it, I’ll walk you through what are widely considered the key metrics to track when it comes to measuring your content marketing ROI (return on investment) , KPIs (key performance indicators), and all the other acronyms business leaders love.

Content Marketing 135

Content Marketing User-Generated Analytics Marketing 135

Marketing Insider Group

SEPTEMBER 21, 2020

You can find out the best time for your company’s blog by looking at your Google Analytics. Blog content should be educational and informative, helpful, or inspiring. These tools also offer alerts and analytics to help you understand your campaigns. Measure performance to ensure it’s always delivering the best marketing ROI.

Whitepaper 144

Whitepaper eBook Key Performance Indicator User-Generated 144

Hootsuite

MAY 9, 2023

Educational content. You can use tools like Google Analytics or Hootsuite Insights to gather data about your audience’s demographics, interests, and behavior to tailor your content to their needs. Starting with clear goals and key performance indicators (KPIs) will help you make sure you stay on track.

Whitepaper 120

Whitepaper Key Performance Indicator Food Influencer Marketing 120

Rock Content

APRIL 12, 2024

The reality is that you need a balance of the two — art and science — creativity and analytics – to be successful in your content marketing. The president and CEO of marketing agency RAPP New York, Justin Thomas-Copeland, put it this way: “ Creativity can be helped, guided, and validated by data and analytics.

Marketing Strategy 98

Marketing Strategy Content Marketing Key Performance Indicator Analytics 98

Hootsuite

APRIL 4, 2023

But it could also include other key performance indicators (KPI) like total new donors, repeat donors, or average donation amount. Funny, educational short videos are the key to success here. Track and analyze performance Results grow wherever your focus goes. The destination is your goal.

Non-Profit 127

Non-Profit Gen Z Real Estate Fashion 127