Buffer Marketing

FEBRUARY 12, 2025

Social media marketing has become a necessity in most businesses' toolkits today. If you’re saying, “But we sell to other businesses, not individuals, why do we need to practice social media marketing?” Here’s why: B2B social media marketing is more complex.

B2C 92

B2C Social Media Marketing User-Generated Entertainment 92

Buffer Marketing

JANUARY 20, 2025

Buffer helps you grow your following and boost engagement with planning, scheduling, and analytics tools. 5 ways to make the Instagram algorithms work for you Instead of telling you how to ‘beat’ them, below here’s how to lean into it and use Instagram’s algorithms to your advantage in your social media marketing.

User-Generated 127

User-Generated Social Media Marketing Analytics Fashion 127

Hootsuite

DECEMBER 4, 2024

When it comes to social media marketing, the most successful campaigns (think: a viral YouTube series about financial literacy that garnered over 1.5 After the first year and a half, we decided to focus our energy and resources in a more strategic way, not everyone, everywhere,” Li says. But that’s not always the case.

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Non-Profit Education Analytics Thought Leadership 103

Buffer Marketing

SEPTEMBER 23, 2024

Specific timeslots see more engagement than others, which is an important consideration in your  social media marketing strategy.   Before we get into this, an important caveat: posting your content at the ‘right’ time on social media is not the secret sauce for content success.

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Analytics User-Generated Social Media Marketing Education 114

Buffer Marketing

JANUARY 7, 2025

Whether you're looking to automate marketing tasks, scale personalization, or increase your bandwidth, you'll find tools here to help. Social media AI tools Want to streamline your social media workflow? Buffer: Create social media posts and ideas Buffer (hi! Pricing : Free plan available.

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Price Thought Leadership Transform User-Generated 118

Sprout Social

JUNE 25, 2019

With so much on our plates, it’s no wonder why brands are looking for helping hands who’ve walked the walk on social media. That’s where a social media marketing agency can be a lifesaver. Why hire a social media marketing agency, anyway? Agencies can elevate your team’s own social skills.

Social Media Marketing 110

Social Media Marketing Marketing Marketers Price 110

Sachs Marketing Group

NOVEMBER 22, 2023

Understanding how to measure social media marketing success involves analyzing various metrics that reflect audience engagement, brand reach, and the effectiveness of marketing strategies. Key indicators include engagement rates, follower growth, website traffic from social media, and return on investment (ROI).

Social Media Marketing 98

Social Media Marketing Non-Profit User-Generated Marketing 98

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media Marketing 112

Social Media Marketing User-Generated Marketing Marketers 112

Hootsuite

JANUARY 14, 2025

It offers more advanced social media marketing features than Metas native tools, like scheduling recommendations, social listening, multi-channel inbox management, and in-depth analytics all in one place. It also features tools for planning, creating, analyzing, and posting content across both platforms.

Analytics 109

Analytics User-Generated Social Media Marketing Management 109

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Why use social media for B2B marketing. Just look at Adobe.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketing 98

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. But now that the dust has settled, which analytics tools are the most useful for Instagram marketers? Instagram analytics tools.

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Analytics Promotion Energy eCommerce 145

Buffer Marketing

FEBRUARY 19, 2025

You need to do the following five tasks to create a useful social media strategy. Deeply understand your target audience Understanding your target audience deeply is crucial not just for social media marketing but for your overall business — whether you’re a creator or a small business owner.

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Social Media Marketing Place Education Energy 123

Buffer Marketing

JANUARY 8, 2025

Save time For busy creators and small businesses managing multiple pages, crossposting is a smart way to maintain a consistent posting cadence across social platforms in less time. By crossposting strategically, you can focus your energy on creating high-quality content that resonates with your followers without burning out.

Energy 119

Energy Management Analytics Communications 119

Sprout Social

JANUARY 29, 2025

The role of AI in content marketing AI is set to play an integral part in almost all aspects of content marketing, even as misconceptions abound that AI is mainly for generating content. This growing change isn’t lost on marketers. The reality is otherwise. This helped me save the time I would have spent on research.

Content Marketing 119

Content Marketing Transform User-Generated Marketing 119

Buffer Marketing

FEBRUARY 6, 2025

It has additional commercial features like the TikTok business center , advanced analytics, etc. And personal/creator accounts also don’t get access to the Business Center — which includes the ad manager, collaboration features, and downloadable analytics. This means you can only use the audios cleared for commercial use.

SEO 110

SEO Real Estate User-Generated Promotion 110

Sprout Social

DECEMBER 2, 2024

Influencers and creators play a pivotal role in global social media marketing. Many leading brands rely on influencer marketing to raise awareness about their products, build brand recognition and increase their overall sales. Evaluating your KPIs can be streamlined by using Sprout Social Influencer Marketing.

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Influencer Marketing Food User-Generated Affiliate Marketing 108

Hootsuite

SEPTEMBER 14, 2020

These tools will save you more time, money, and energy than you can even imagine. Facebook analytics tools. These tools save you a ton of time and energy designing while still having an eye-catching Facebook ad. Facebook analytics tools. Hootsuite Analytics. Recommended watching : How to use Hootsuite Analytics.

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Energy Analytics Social Media Marketing Advertisers 145

Buffer Marketing

SEPTEMBER 30, 2024

And let's face it, that's the last thing you want after pouring your time and energy into content creation. Let’s take a look at another great social media hook from entrepreneur Alex Friedman.    For example, my analytics show spikes in impressions on three specific days.

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Copywriting Energy Retail Analytics 129

Hubspot Marketing

JULY 22, 2024

On the other hand, if you're in a fashion or social media marketing firm, you should be creative and visual. I love the homepage for Dept, a marketing technology company with an innovative and visual homepage that aligns with its offers and shows off its creativity. That is, list the company’s achievements and awards.

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Fashion Energy Price Product 106

Adobe Experience Cloud Blog

OCTOBER 9, 2012

by Jason Miller When it comes to content marketing and social media marketing, expert Michael Stelzner is always at the top of the list. Recently I caught up with Michael, and he answered some very tough questions that content and social media marketers face everyday.

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Social Media Marketing Energy Advertisers Advertising 132

Orbit Media Studios

MARCH 14, 2023

Social media management is hard work. It takes a lot of time and energy. Usually the list of social media marketing goals includes “brand awareness” and “drive website traffic.” What social media channel is bringing visitors to the site? So tag the links in your social campaigns.

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Analytics Social Media Marketing Shoppers Energy 136

Adobe Experience Cloud Blog

JANUARY 4, 2019

The biggest failures small businesses encounter in social media come from not knowing who their customers are, who they’re competing against, which channels to target, and how to engage their audience. If you need more advanced social media competitive analytics, tools like Rival IQ, SproutSocial, Klear, or SEMrush can provide them.

Social Media Marketing 134

Social Media Marketing Thought Leadership Energy Entertainment 134

Hootsuite

JUNE 29, 2020

If you’re using social media to market your business, you need to understand how to perform a social media audit. Don’t be alarmed—a social media audit is nowhere near as scary as it sounds. But it is a critical part of developing or updating an effective social media marketing plan.

Analytics 145

Analytics Social Media Marketing Energy Place 145

Sprout Social

DECEMBER 27, 2023

Benefits of Facebook automation While social media marketers manage more responsibilities today, core tasks like scheduling posts remain the same. Automation tools are necessary to keep up with the pace of social and reduce the energy spent on these routine tasks.

Branding 134

Branding Analytics Social Media Marketing User-Generated 134

Hootsuite

AUGUST 11, 2020

A great social media proposal is a key tool for any social media marketer. Whether you’re a freelance social media professional or you work at an agency, you need to understand how to use a proposal to build business. And then use our free social media proposal template to create your own in minutes.

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Social Media Marketing Energy Analytics Place 145

Neil Patel

SEPTEMBER 17, 2021

Otherwise, you risk wasting time, energy, and money on flawed campaigns. That’s where social media audits can help. In this post, I’ll show you how to perform a social media audit in just 30 minutes. Pinterest is a goldmine for marketers. It also offers an awesome analytics page to boot. Don’t worry.

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Analytics Energy Key Performance Indicator Social Media Marketing 145

Buffer Marketing

FEBRUARY 4, 2025

It doesn’t stop there: Buffer’s analytics help you see what’s working, while its AI Assistant makes brainstorming and repurposing content effortlessly. Every tool on this list was selected to free up your energy for what matters most: your creativity. What tools have you tried and loved?

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Transform Price User-Generated Product 96

Hootsuite

NOVEMBER 10, 2021

Follow the lead of the big brands who are already optimizing the potential of TikTok, and tap into trending topics and hashtag challenges, experiment with TikTok live streams , or play around with editing tools and trending sounds to create high-energy short-form videos that represent your business. Step 6: Dig into analytics.

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Gen Z Analytics Energy Advertisers 145

Sprout Social

FEBRUARY 6, 2023

Top features social media apps have in common Analytics and reporting All the major apps offer analytics that inform how well your content performed as well as demographic information about your audience. Use the analytics feature to tailor your social media marketing strategy and prove ROI.

User-Generated 118

User-Generated eCommerce Social Media Marketing Communications 118

Adobe Experience Cloud Blog

APRIL 8, 2015

Other visionaries and innovators speaking at the Marketing Nation Summit include Oscar and Grammy winner, John Legend, founder of the Huffington Post, Arianna Huffington, founder of Khan Academy, Salman Khan, and CMO at Marketo, Sanjay Dholakia. There’s still time to register for a free expo and keynote pass. Sign up before it’s sold out!

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Thought Leadership Food Marketing Marketers 129

Hootsuite

AUGUST 25, 2021

Part of the joy of a live stream is definitely the spontaneous, anything-can-happen energy. You know we’re obsessed with metrics over here at Hootsuite HQ—so we’re thrilled to see that TikTok now has Live analytics in addition to its other analytics. Mistake #8: Winging it. Mistake #11: Not crunching the numbers.

Energy 144

Energy Analytics Social Media Marketing Place 144

Hootsuite

NOVEMBER 17, 2021

How each individual For You feed is built depends on TikTok’s algorithm —a labyrinth of code that savvy social media marketers are always trying to master. But trying to fit yourself into a mold is actually one of the worst things you can do (and kind of gives off pick me energy ). Your audience wants you to be yourself.

Social Media Marketing 139

Social Media Marketing Energy Analytics Place 139

Hootsuite

JUNE 29, 2021

All of the major social networks offer analytics that provide demographic information about the people interacting with your account. This can help you tailor your social media marketing strategy to better speak to your real audience. Benefits of social media for proving ROI. Reporting and analytics.

Real Estate 145

Real Estate User-Generated Analytics Promotion 145

Content Marketing Institute

JANUARY 2, 2018

You’d be surprised at how much energy we put into trying new things at Convince and Convert. Christin shares her list of go-to tools for social analytics, internal communication, employee advocacy, and more. Native analytics. People underestimate the usefulness of Twitter and Facebook native analytics.

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Management Energy Analytics Social Media Marketing 111

Sprout Social

OCTOBER 24, 2016

In this post, we’re going to look at the metrics you can gather from the top social networks and which ones matter most for your business. What Are Social Media Metrics? Social media metrics are data and statistics that give you insights into your social media marketing performance.

Analytics 112

Analytics Social Media Marketing Energy Management 112

Hootsuite

MAY 18, 2021

I let the posts sit in my Insta feed for a couple of weeks for good measure, and then I logged in to Hootsuite Analytics for the grand reveal. Maybe it was just seeing that I’d put in the time to draft 250 words that prompted people to take the time to read it: I must really have something to say if I’ve spent the time and energy to say it!

Fashion 145

Fashion Energy Social Media Marketing Education 145

SocialPilot

MARCH 8, 2024

Something that gives your clients the final nudge they need to choose you as their social media marketing comrade. And that something my friend is a fine-looking “ Social media proposal ”. And then go on talking about, How do their business goals align with social media marketing?

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Social Media Marketing Price Analytics Energy 98