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Using analytics to track performance and make data-driven decisions enables you to use data to its full potential. Understanding Your Market Before all else, you’ll need to understand your specific market. This step begins with thorough marketresearch.
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The University of Massachusetts Dartmouth Center for MarketingResearch found nearly all Fortune 500 financial services organizations have active social media profiles. At the advisor level, Putnam Retail Management found 84% use social media for finance industry business. Get key industryinsights.
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