Calvyn Lee Blog

JANUARY 10, 2024

Core Topic: Social Media Marketing Sub-Topic: Social Media Strategy Article: “Building a Successful Social Media Marketing Plan” Article: “Choosing the Right Social Media Platforms for Your Business” Sub-Topic: Paid Social Advertising Article: “Maximizing ROI with Paid Social Media Advertising” Article: “A/B (..)

Digital Marketing 130

Digital Marketing Marketers Marketing Social Media Marketing 130

Bannerflow

JULY 5, 2022

In this article, we highlight the top five in-house marketing trends you should have implemented by now and how to get the best out of them. Those top trends are: Content marketing. Influencer marketing. Video marketing. Content Marketing. Influencer Marketing. Video Marketing.

Market Trends 96

Market Trends Influencer Marketing Transform Marketers 96

Sprout Social

JANUARY 5, 2022

Sure, Instagram has rolled out a ton of business-friendly features recently (think: IG shopping updates, Reels analytics and fresh video editing options). Instagram editing tools for photos, videos, Stories and Reels. Instagram tools for insights and analytics. In-depth analytics. Strategic scheduling.

Price 145

Price Analytics User-Generated Real Estate 145

Marketing Insider Group

MAY 22, 2023

Digital Marketing Analytics 23. What are the best website analytics tools B2B businesses can use? How can we track our company’s analytics on social media? How can we track our company’s analytics on social media? Video Marketing 65. What are the best tools for video marketing management?

Digital Marketing 27

Digital Marketing Promotion User-Generated Marketers 27

Exposure Ninja

JUNE 23, 2022

Google Digital Garage teaches you the fundamentals of digital marketing and provides a general certification covering building your online presence, analysing performance, setting your website and business goals and much more. What Are the Best Free Online Digital Marketing Courses? Free Search Engine Optimisation Courses.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketers 98

Sprout Social

APRIL 25, 2024

You’ll walk away with recommendations tailored to your business goals and marketing maturity, so you can implement strategic upgrades quickly. YouTube marketing strategy template A lot goes into video marketing on YouTube. To get the most out of your influencer partnerships, you need to treat them as just that—partners.

Social Media Marketing 138

Social Media Marketing Key Performance Indicator Influencer Marketing Management 138

Martech

FEBRUARY 11, 2022

Mohan did not go into detail about what to expect from these new analytics capabilities other than that they’re meant to help “generate concrete content ideas for upcoming videos.”. Get the daily newsletter digital marketers rely on. New insights for creators. New insights will be added to YouTube Studio. Processing.Please wait.

User-Generated 116

User-Generated Influencer Marketing Analytics Digital Marketing 116

Neil Patel

AUGUST 5, 2021

Leverage Influencer Marketing to Reach a Wider Audience. Fitness influencers are influential people who can persuade their followers to try different clothing brands, supplements, workouts, and more. Track them closely using tools like Google Analytics to ensure they’re actually working for you effectively.

Advertising 141

Advertising Advertisers Health User-Generated 141

Customers.ai

DECEMBER 12, 2023

Shopify also has a robust suite of marketing tools, analytics, and third-party app integrations, which helps merchants expand their reach, enhance customer engagement, and ultimately foster sustainable growth in the competitive ecommerce landscape. billion on influencer-related marketing campaigns in 2024.

eCommerce 106

eCommerce PR User-Generated Marketers 106

Customers.ai

JANUARY 17, 2024

At the heart of it, we are seeing 10 key trends in 2024: Loss of Cookies Privacy & Data Changes Email Constraints Purpose-Driven Marketing Generative AI & Content Creation Video Content is Still Here AI-Based Personalization Advanced Data Analytics Agile Marketing Partnership Marketing Let’s dive a bit deeper into each of these trends.

User-Generated 84

User-Generated Marketers Marketing Analytics 84

Sachs Marketing Group

DECEMBER 1, 2023

Analytics play a crucial role in understanding what types of content perform best and informing future content decisions. Remember, content marketing is a long-term strategy. Remember, the goal of email marketing is to build relationships, so keep your communications human, personal, and respectful of your audience’s inbox.

Key Performance Indicator 97

Key Performance Indicator Marketers Marketing SEO 97

Sprout Social

MAY 26, 2020

With 2 billion unique users watching 1 billion hours of video every day, YouTube offers an excellent platform to market your business. Add that to the compelling nature of video in marketing and you have a winning combination. How often do they expect to get new videos from you? Where is your audience mostly based?

Marketers 145

Marketers Marketing Promotion SEO 145

Buffer Marketing

SEPTEMBER 25, 2023

Buffer’s Analytics Features- Find out what works on social Buffer’s analytics features use AI to gather metrics from all your connected accounts, giving valuable insights into your audience reach and engagement across different social media channels. 🤔 Why go for it? 🤔 Why go for it?

Transform 131

Transform User-Generated Social Media Marketing Analytics 131

Hootsuite

MAY 18, 2023

In a nutshell, short-form video content is popular because: It’s easy to create and share It can be easily viewed on the go Social media algorithms promote content users like Algorithms make discoverability and virality easy It requires minimal production costs #1 Social Media Tool Create. chipotle Get it early on @roblox.

User-Generated 129

User-Generated Video Marketing Shipping Product 129

Sprout Social

AUGUST 22, 2022

To help your audience find your videos in YouTube and Google search alike, you need to use the right tools. From underused YouTube search features to analytics on Premium YouTube features, here are some tools that can help you get the most out of your YouTube marketing plan. Other channels/videos your audience watches.

Analytics 97

Analytics Health SEO Promotion 97

SMA Marketing

APRIL 13, 2023

Through careful analysis of analytics data and metrics collected from these campaigns, businesses can modify their strategies as needed and get quick results. Influencer Marketing or Affiliate Marketing - In some industries, sponsorships and paid promotions may help a company expand reach, build trust, and connect with new buyer personas.

Affiliate Marketing 94

Affiliate Marketing Marketers Marketing Millennials 94

Neil Patel

JANUARY 18, 2023

Marketers pointed to video as the number one format in their content strategy. Over 80 percent of marketers point to video as a significant source of increased traffic and sales. Video marketing can take several forms, and it’s not just limited to ads. Not yet convinced?

SEO 113

SEO Gen Z User-Generated Advertising 113

Sprout Social

OCTOBER 16, 2018

Investing in video marketing. Video marketing is oftentimes a sort of boogeyman for brands who see it as too much of a financial investment. The key is to find influencers that align with your brand, goals and budget. The reality, though? Consider this fancy bath your weekly dose of vitamin C.

User-Generated 111

User-Generated Promotion Entertainment Branding 111

Rock Content

JANUARY 7, 2024

Wherever you may be in your current use of video content, now is the time to learn how you can maximize its impact and achieve the results you want now rather than later. The Rise of Video Marketing You only have to spend a few minutes cruising around the web to realize the rise of video marketing is pervasive.

Entertainment 95

Entertainment Video Marketing Thought Leadership Education 95

Digital Marketer

OCTOBER 31, 2022

You must understand how Tiktok analytics work. To know this data, I needed to see the analytics of the activities on my Tiktok account. According to the Influencer marketing hub, here are the suggested best times to post on Tiktok. To know that, study TikTok analytics and see their various countries and states.

Analytics 73

Analytics Influencer Marketing Digital Marketing Branding 73

Customers.ai

FEBRUARY 6, 2024

Email Marketing Software such as Sendlane or Mailchimp, which can be used to distribute content directly to subscribers, nurturing leads at the initial stages. Analytics Tools like Google Analytics , providing insights into website traffic and user behavior, helping you understand how visitors interact with your content.

Marketers 100

Marketers Marketing Entertainment User-Generated 100

Digital Marketer

OCTOBER 24, 2022

As you’ll notice from the image below, the top in-demand skills in the marketing world on LinkedIn are: social media marketing, paid search, social media, search engine marketing, and marketing in general. The key here is not to overwhelm yourself by trying to specialize in all areas, as no one will expect this of you.

Digital Marketing 81

Digital Marketing Copywriting Marketers Marketing 81

Hubspot Marketing

NOVEMBER 30, 2022

With digital marketing, you can see the exact number of people who have viewed your website's homepage in real-time by using digital analytics software available in marketing platforms like HubSpot. This way, you can easily schedule content for multiple channels at once and monitor analytics from the platform as well.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing PR 145

Content Marketing Institute

JULY 24, 2018

I also would use a portion of the budget to get into influencer marketing , primarily finding those with big followings who align with our brand and creating a campaign that we can bring them in on to help create a win-win situation for both of us. HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know.

Whitepaper 111

Whitepaper Content Marketing Direct Mail User-Generated 111

Hubspot Marketing

OCTOBER 9, 2019

Influencers. Influencer marketing isn't a passing fad. According to Think with Google , collaborations with YouTube influencers are four times more effective at driving brand familiarity than those with celebrities. Video marketing. It's time to add video marketing to your content strategy.

User-Generated 111

User-Generated SEO Advertisers Advertising 111

Exposure Ninja

JULY 5, 2023

Measure your results: Use social media analytics tools to track your performance, identify areas for improvement, and adjust your strategy accordingly. Keep an eye on metrics like engagement, reach, conversions, and ROI to measure the effectiveness of your social media marketing efforts. That’s the power of video marketing, baby!

Marketing Strategy 52

Marketing Strategy Whitepaper Marketers Marketing 52

Vertical Response

MARCH 22, 2024

This involves implementing strategies to drive traffic to your website through various channels like: influencer marketing social media SEO email marketing Remember, online businesses can operate 24/7. A detailed guide and use of analytics can streamline this launch process.

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Rock Content

JUNE 27, 2023

Influencer Marketing Influencer marketing involves partnering with individuals who have a strong following and influence in your industry or niche. These influencers can range from social media personalities to industry experts or bloggers. Adobe Premiere Pro, Final Cut Pro), video analytics platforms (e.g.,

Marketing Strategy 40

Marketing Strategy User-Generated Marketers Marketing 40

Exposure Ninja

OCTOBER 16, 2023

Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically. They may find you through a search on a search engine, content marketing, digital PR, email marketing, video marketing, social media marketing and more.

PR 52

PR Marketers Marketing User-Generated 52

Orbit Media Studios

JULY 27, 2022

Suppose you wrote a how-to post about Google Analytics. You search for the potential target keyphrase “how to share access to Google Analytics” and see a lot of videos. Even if you write a search-optimized article and it ranks high, the clickthrough rate will be low because the searcher is likely to watch one of those videos.

SEO 122

SEO PR Manufacturing Analytics 122

Scoop.it!

FEBRUARY 7, 2023

In this article, we’ve compiled a list of what you’ll need to do when inserting influencer marketing and user-generated content into your company’s marketing strategy. That’s why you need to examine analytics and use AI tools to determine your audience’s buying habits and interests. Video marketing.

User-Generated 111

User-Generated Customer Journey Customer Affiliate Marketing 111

Marketing Insider Group

DECEMBER 8, 2020

Use familiar language, optimize your email marketing layout, and give them an offer they can’t refuse. Ramp Up Your Video Marketing. Video marketing presents a promising opportunity to reach your target audience. Harness the Power of Micro-Influencers. Attend Offline Events. Analyze Your Data.

User-Generated 111

User-Generated CRM Marketers Marketing 111

Exposure Ninja

JULY 6, 2023

Understand Your Audience The foundation of any B2C marketing campaign is a good understanding of your audience. Master Video Marketing Video marketing is an integral part of any solid content B2C marketing strategy. Short-form video is a better fit for you than long-form, or vice-versa.

B2C 52

B2C Marketing Strategy PR Influencer Marketing 52

Backlinko

MAY 14, 2024

And inform your marketing strategies and product offerings. Google Analytics also helps with market research. Gyubee also uses video marketing to showcase menu items. Helping to engage its target market. These are influencers with 1,000 to 100,000 followers. Including demographic information.

PR 113

PR Customer loyalty User-Generated SEO 113

Martech

FEBRUARY 19, 2025

Furthermore, TikTok provides various advertising options, including targeted ads and influencer collaborations, making it easier to reach specific B2B audiences. Post at optimal times: Use TikTok analytics to determine peak times when the audience is most active, increasing initial engagement.

Gen Z 117

Gen Z Law B2C Entertainment 117