Martech

FEBRUARY 12, 2025

Market researchers use AI and automation to collect and analyze large datasets from various sources, including third-party and custom-built solutions. Even with open-source genAI models, product marketers gain deeper insights into how their products will be received.

Transform 118

Transform Logistics User-Generated Marketers 118

Buffer Marketing

OCTOBER 2, 2024

Find advertising opportunities by snooping at your competitors’ audience web-hangout places Uncover the search keywords your audience uses on Google Audisense YouScan Semrush SEO competitive analysis Free plan not available. It has a lot of market data can segment based on your requirements. Starts at $139.95/month

Price 116

Price Key Performance Indicator SEO Analytics 116

Marketing Insider Group

NOVEMBER 10, 2020

She took the lead on a great discussion on Modern Marketing, the impact of Analytics, Data and Marketing Technology ( MarTech ), and the importance of Data Literacy for all marketers. Q: Fred, why is marketing analytics so important as we move into planning our 2021 strategies.

Analytics 140

Analytics Marketers Marketing Global Marketing 140

Hubspot Marketing

APRIL 13, 2022

Research tools. Analytics tools. These are the tools you will use to capture more leads on your site, thus improving your CRO analytics. It’s Google Analytics meets SumoMe meets a CRM. Along with their Google Analytics research tools, the Sumo suite helps you gain on-page insights and increase your email list.

Analytics 145

Analytics Price Real Estate Fashion 145

Backlinko

MARCH 5, 2025

Or need more reliable data for SEO planning. I’ve spent months testing and researching the best Similarweb alternatives to see how they compare. per month Semrush.Trends helps you spy on your competitors’ traffic and uncover hidden market opportunities. Or youre simply looking for a more affordable solution.

SEO 63

SEO Finance Market Research Shoppers 63

Backlinko

FEBRUARY 27, 2025

This is where you can add specialized tools for needs like local SEO and social media management. month): Entry-Level Features Semrushs Pro plan offers a wealth of keyword research , backlink analysis, and competitor research features. But these limits dont apply to things like keyword and competitor research. At $139.95/mo,

Price 63

Price eCommerce SEO User-Generated 63

Hubspot Marketing

JANUARY 21, 2025

Having a structured research plan will help with other aspects of your content workflow , like a marketing calendar or editorial calendar , content intelligence , and any other tools you and your team use to maintain a well-oiled marketing machine. Heres how I conducted my content research: 1.

User-Generated 98

User-Generated Market Research SEO Email Marketing 98

Search Engine Land

APRIL 12, 2023

From profile optimization and SEO to content posting and engagement, this guide covers everything you need to turn your LinkedIn profile into a brand-building, lead-generating machine. More than SEO: Full-throttle LinkedIn optimization Many LinkedIn optimization guides start and end with SEO, but I say that SEO is just the tip of the iceberg.

SEO 117

SEO Copywriting User-Generated Real Estate 117

Backlinko

NOVEMBER 8, 2024

Businesses relied on market research reports, customer surveys, and a bit of gut instinct to decide what to build or improve on. For example, Google Analytics 4 (GA4) uses AI to analyze user behavior across websites and digital platforms. Product: More Than Just What You Sell Product in the 4 Ps used to be so simple.

Price 111

Price Real Estate Promotion Food 111

Orbit Media Studios

JANUARY 22, 2025

SEO and keyword analysis (using a keyword gap report) Website and content marketing analysis (using the sitemap.xml file) Messaging and positioning analysis (using screenshots of homepages) So, a little bit of everything. Several SEO tools that have these kinds of competitive analysis reports. I also renamed the column headers.

Branding 64

Branding SEO Whitepaper CMO 64

Adobe Experience Cloud Blog

OCTOBER 22, 2012

One of the the areas where content marketing is making it’s biggest impact is in SEO. We wanted to ask some leading experts in both the UK and US for their thoughts on how the evolution of content marketing is affecting the type of SEO strategies they implement for clients. Our Experts. Our Experts. The Questions.

Content Marketing 111

Content Marketing SEO Marketers Marketing 111

Sachs Marketing Group

JANUARY 16, 2025

By implementing strategies like medical clinic lead generation and local SEO , you can: Reach patients actively searching for care in your area. Leverage Local SEO for Doctors Drive Traffic with Location-Based Strategies Local SEO is an essential component of medical lead generation. Stand out from competitors.

Health 52

Health User-Generated Education Digital Marketing 52

Hubspot Marketing

JANUARY 28, 2025

Marketing spend optimization means getting the most out of your marketing budget. In short, you use deep analytics to see whats working and adjust your strategy to make every dollar count. According to Diaz, his team kicked off the task with Google Analytics and Facebook Ads Manager. Reallocate funds based on performance.

Transform 64

Transform Non-Profit Marketers Marketing 64

Neil Patel

OCTOBER 25, 2020

Difference #1: Market research vs user research. Market research is a core business function. Through market research, you can validate a business opportunity, examine the economic forces at play by investigating key industry trends and the competition, and get an idea of your potential market size.

Market Research 136

Market Research Marketers Marketing Analytics 136

Rock Content

APRIL 12, 2024

The reality is that you need a balance of the two — art and science — creativity and analytics – to be successful in your content marketing. The president and CEO of marketing agency RAPP New York, Justin Thomas-Copeland, put it this way: “ Creativity can be helped, guided, and validated by data and analytics.

Marketing Strategy 98

Marketing Strategy Content Marketing Key Performance Indicator Analytics 98

Internet Marketing Ninjas

MARCH 21, 2022

Content is fundamental to an SEO strategy on many levels. Hire ninjas to get help creating an effective SEO strategy that will improve your rankings and solidify your sales funnel. Content defines your page relevance, creates trust signals, attracts signals, creates a conversion funnel, etc.

SEO 127

SEO Market Research Analytics Digital Marketing 127

Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Social Media Marketing 143

Social Media Marketing Marketers Marketing Influencer Marketing 143

Adobe Experience Cloud Blog

JANUARY 15, 2020

Effective digital marketing helps small businesses learn the online habits of customers so they can better target ideal customers. It relies on solid market research to inform the next course of action. . buyers search and buy on Amazon while 28% search on Google then buy on Amazon, so small business SEO is still crucial .

Digital Marketing 174

Digital Marketing Traditional Marketing Social Media Marketing Marketers 174

Rock Content

MARCH 17, 2023

SEO and brand awareness go hand in hand. Now, check out how to use SEO to increase brand awareness and how to measure its effectiveness. What is the purpose of an SEO strategy ? But have you ever thought that SEO and brand awareness are closely connected? What is the relationship between SEO and brand awareness?

SEO 98

SEO Branding User-Generated Digital Marketing 98

Rock Content

MAY 31, 2023

Bags ready, booked tickets, the business projected abroad, but what about SEO , is it ready too? Maybe it’s because something about your global expansion strategy is still generating some questions, and those doubts may be related to SEO. Well, because SEO, first of all, is a matter that never comes to an end.

SEO 90

SEO Analytics User-Generated Marketing Strategy 90

Marketing Insider Group

MARCH 2, 2021

Finding holes in your strategy and filling them with quality content will strengthen your SEO, build your website authority, and attract new leads and customers to your business. By pinpointing new opportunities in your content marketing strategy, you can improve your SEO. Do Market Research. Source: CoSchedule.

Customer Journey 143

Customer Journey Market Research SEO Content Marketing 143

Vertical Response

JUNE 23, 2024

Crafting personalized marketing messages and utilizing various channels, such as social media, email, and SEO, are key for engaging and building relationships with target audiences, informed by insights from market research, social media analytics, and continuous feedback.

Gen Z 98

Gen Z Customer Acquisition Market Research Analytics 98

Marketing Insider Group

FEBRUARY 5, 2024

DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. DemandSage) 49% of marketers believe organic search yields the best ROI. Voicebot) Marketing Analytics Stats Only 1.9%

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Sprout Social

SEPTEMBER 2, 2022

Free social media marketing training and resources. How to Conduct Social Media Market Research in 90 Min or Less (Sprout Social). Use our market research worksheet to quickly assess your competition, how you stack up and uncover data-driven insights with org-wide impact. Google Analytics Academy.

Social Media Marketing 142

Social Media Marketing Price Marketers Marketing 142

Martech

APRIL 25, 2024

Streetbees’s SBX market research tool now has photo and video capture capabilities. WordLift’s AI SEO Agent is designed for SEO and content marketing tasks. These include features to improve speed and accuracy in several areas including messaging, data analytics and customer service.

Transform 106

Transform Education SEO Market Research 106

Martech

NOVEMBER 30, 2023

Ahead of it were, in order, telephone salespersons, solicitors, psychologists, further education teaching professionals, market and street traders and assistants, legal professionals, credit controllers, HR admin roles, PR professionals, management consultants and business analysts, market research interviewers, and local government administration.

Transform 109

Transform PR User-Generated Retail 109

Hubspot Marketing

DECEMBER 26, 2022

Centering content on your users and what they enjoy with data from market research. According to Statista research, only 5% of marketing professionals use artificial intelligence and machine learning. Data-driven insights from website analytics and SEO tools are popular standards.

Transform 144

Transform User-Generated Analytics SEO 144

Sprout Social

MARCH 7, 2024

It’s also important to identify your SEO competitors as they can sometimes differ from your business competitors. You can find SEO competitors by using keyword research tools to check who’s ranking for your target keywords.

Price 122

Price Market Segmentation SEO Market Research 122

Hubspot Marketing

JANUARY 20, 2023

These 24 ideas cover content, advertising, social media, SEO, and lots more. To implement CTA testing, sort CTAs by click rate and conversion rate in your analytics software. Find SEO keyword opportunities on your website. Pro tip: Use HubSpot’s SEO Marketing Tools to monitor your SEO performance on auto.

eBook 143

eBook CRM User-Generated Marketers 143

Sachs Marketing Group

JULY 1, 2023

Digital marketing analytics tools are software applications that help marketers track, gather, and analyze data related to their online marketing campaigns. Are you struggling to make sense of the vast amount of data generated from your digital marketing efforts? Our SEO team lives in Ahrefs!

Digital Marketing 52

Digital Marketing Analytics Marketers Marketing 52

Martech

JUNE 3, 2022

The Purdue Digital Marketing Training course , powered by Simplilearn, was created by Purdue University in partnership with Facebook/Meta. Tools Covered: Google Analytics, Facebook Ads, Semrush, Moz, Hootsuite, plus 40 more. Capstone Project: Yes. Program Advisors: Jinsuh Lee, Brad Geddes, Matt Bailey, Mollie Spilman, Dorie Clark.

Digital Marketing 112

Digital Marketing Analytics Marketers Marketing 112

Marketing Insider Group

AUGUST 2, 2021

Use customer data, surveys, and other analytical metrics to research your customers. Along with conducting market research, you can also look for cutting-edge marketing tactics that can enhance rather than replace your current branding efforts. These should be strategic tweaks, not major adjustments.

Branding 143

Branding PR Market Trends Market Research 143

Hubspot Marketing

OCTOBER 27, 2022

Plus, we'll explore some examples of effective content marketing strategies for inspiration. To achieve this, you might implement a content strategy that focuses on SEO to increase your website's visibility on the search engine results pages (SERPs) and drive traffic to your products or services. Here it is. Define your goal.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Hubspot Marketing

MARCH 4, 2019

We’ll outline the top 19 content marketing tools in 2019. The 19 Best Content Marketing Tools in 2019. Google Analytics. HubSpot offers many content marketing tools, and many of them are free to try. Yoast is one of my favorite tools for writing SEO-focused content. Google Analytics. Google Docs.

Content Marketing 112

Content Marketing Analytics Marketers Marketing 112

Hubspot Marketing

AUGUST 12, 2022

Based on your interests and strengths, you can develop niche specialties like SEO, content strategy, or performance marketing. Within those specialties, you can become an expert in SEO for real estate platforms, a pharmaceutical content strategist, or an e-commerce performance marketer.

Digital Marketing 120

Digital Marketing Pharmaceutical Real Estate Transform 120

Orbit Media Studios

FEBRUARY 22, 2022

Here we break down how people search and how their keyphrases give us clues into how best to satisfy the needs of our visitors through content and SEO. Experienced SEOs and content marketers are able to look at any phrase and categorize it immediately. Outcomes and results: How do these visitors look in Google Analytics?

SEO 114

SEO eCommerce CRM Analytics 114

Search Engine Land

AUGUST 8, 2023

Has your boss or client ever question the value of your SEO results because they can’t see the direct revenue? This article will help you find a way to get away from vanity metrics and determine the SEO metrics that matter. These surveys could be sent to various audiences – your current customers or your marketing email database.

SEO 82

SEO Customer Journey PR CRM 82