Sachs Marketing Group

MARCH 17, 2023

Are you tired of your social media marketing efforts failing to deliver the results you desire? If so, it’s time to supercharge your social media marketing strategy and leave your competitors in the dust! So, are you ready to take your social media marketing to new heights?

Social Media Marketing 111

Social Media Marketing Marketing Strategy User-Generated Marketing 111

Hubspot Marketing

JANUARY 16, 2023

Social media trends change fast. Consider, for instance, how a few years ago, influencer marketing was a new and intimidating concept for many marketers. Fast-forward to 2023, and 81% of social media marketers say most companies will have an influencer as the face of their brand this year.

Social Media Marketing 123

Social Media Marketing Gen Z Millennials Influencer Marketing 123

Hubspot Marketing

MARCH 11, 2019

Frye’s Instagram account is a great example of successful social media marketing — it’s attractive, distinctly Frye, engages their 197K followers, and promotes their products. But why is social media marketing so important? Why should you spend time creating social media accounts for your business?

Social Media Marketing 98

Social Media Marketing Millennials Gen Z User-Generated 98

Hootsuite

MAY 15, 2023

Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about. Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees.

Social Media Marketing 100

Social Media Marketing Analytics Marketing Marketers 100

Sprout Social

MAY 4, 2017

Establishing and documenting your social media strategy will help focus your efforts, understand your objectives and goals , and plan the steps you need to achieve them. This focus and planning will minimize wasted effort and improve your social media marketing productivity. Data analytics.

Social Media Marketing 108

Social Media Marketing Product Marketing Marketers 108

Hootsuite

APRIL 12, 2023

For LinkedIn power users, that superpower is LinkedIn hashtag analytics skills. 1 Social Media Tool Create. Free 30-Day Trial What is LinkedIn hashtag analytics? LinkedIn hashtag analytics is the process of tracking and analyzing the performance of hashtags on your LinkedIn posts, articles, company page, and profile.

Analytics 135

Analytics Social Media Marketing Promotion Place 135

Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. First things first: you need to figure out what you want out of social media at large. Making assumptions is a dangerous game for marketers.

Social Media Marketing 112

Social Media Marketing Marketing Strategy User-Generated Marketing 112

OnPassive Marketing

SEPTEMBER 24, 2022

Social media marketing is such an effective form of advertising that businesses spend a lot of money on it to reach their audiences. This article will explore how you can use social media marketing even better to grow sales and keep your brand on top. The Importance Of Social Media Marketing.

Social Media Marketing 87

Social Media Marketing Key Performance Indicator Marketing Plan Marketing 87

Rock Content

JANUARY 8, 2024

The secret often lies in their marketing planning. In the business world, a well-planned marketing strategy can be the difference between failure and success. But what actually constitutes an effective marketing plan ? Now, let’s delve into the building blocks of an effective marketing plan.

Marketing Plan 96

Marketing Plan Key Performance Indicator Marketing Marketers 96

Sprout Social

JULY 13, 2016

Are you in charge of getting your company’s social media marketing up and running? Using social media to grow your business, generate leads and build a brand may seem like a huge task, and in some ways it is. Create a Plan for Each Social Media Channel. Not sure where to start?

Social Media Marketing 112

Social Media Marketing Marketing Marketers Real Estate 112

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Why use social media for B2B marketing. Just look at Adobe.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketing 98

Rock Content

APRIL 22, 2024

What’s the biggest difference between marketing that makes money and marketing that’s just a huge waste of time? “It all comes down to knowing a few simple, but incredibly important marketing analytics and metrics,” says Adam Erhart. Digital marketing is any form of online marketing.

Digital Marketing 98

Digital Marketing Analytics Key Performance Indicator Social Media Marketing 98

Hubspot Marketing

AUGUST 21, 2023

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan.

Marketing Plan 98

Marketing Plan Social Media Marketing Marketing Marketers 98

Many Chat

JUNE 1, 2022

Despite going through all the steps to create a successful Instagram marketing plan for your business on Instagram (IG), your marketing campaigns aren’t getting the results you want. That means it’s time to take a good look at your Instagram analytics. . Accessing your Instagram account’s analytics is super easy.

Analytics 98

Analytics Key Performance Indicator Price User-Generated 98

Sachs Marketing Group

MARCH 15, 2024

A social media marketing agency specializes in creating, managing, and optimizing social media campaigns to boost a brand’s online presence. Without expert guidance, it’s easy to waste time and resources on ineffective social media strategies, leading to missed opportunities and stagnant growth.

Social Media Marketing 52

Social Media Marketing Marketing Marketers Analytics 52

Buffer Marketing

JULY 24, 2024

You’re spinning multiple plates at once as a social media marketer. This article will share ten social media marketing tasks you can automate to free up some headspace and clear up that to-do list. What is social media marketing automation (and why should you care)?

Social Media Marketing 117

Social Media Marketing User-Generated Influencer Marketing Management 117

Sprout Social

SEPTEMBER 2, 2022

We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Org-wide social media marketing training. It’s all too easy for social media to become siloed from the rest of your business, or even the rest of your marketing team.

Social Media Marketing 130

Social Media Marketing Price Marketing Marketers 130

Calvyn Lee Blog

JANUARY 10, 2024

For example, in digital marketing, core topics might include SEO, content marketing, social media marketing, email marketing, etc. Identify Core Topics: List the primary topics within your niche that you want your website to cover.

Digital Marketing 130

Digital Marketing Marketing Marketers Social Media Marketing 130

Sprout Social

JANUARY 2, 2019

Welcome to planning season! For social marketers, this is the most exciting time of the year. Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. Oh, and we also saw a notable shift in social content marketing.

Social Media Marketing 112

Social Media Marketing User-Generated Marketing Plan Transform 112

Hootsuite

JUNE 29, 2020

If you’re using social media to market your business, you need to understand how to perform a social media audit. Don’t be alarmed—a social media audit is nowhere near as scary as it sounds. But it is a critical part of developing or updating an effective social media marketing plan.

Analytics 145

Analytics Social Media Marketing Energy Place 145

Marketing Insider Group

JUNE 24, 2024

Estimates suggest the average social media buyer could spend $937 annually by 2025 , so there’s significant money-making potential when using these platforms efficiently. Cost-Effective Advertising Compared to traditional advertising methods, social media marketing is much more affordable.

Entertainment 118

Entertainment Social Media Marketing Advertising Advertisers 118

Hootsuite

MAY 19, 2022

Building trust with your customers is one of the main benefits of social media marketing. Before scheduling your next Facebook masterpiece, think about how that post contributes to your overall marketing goals. After all, successful content marketers are six times more likely to have a documented strategy in place.

Social Media Marketing 144

Social Media Marketing User-Generated Promotion Influencer Marketing 144

Trade Press Services Newsletter

MAY 4, 2023

Three Continuing Education Opportunities for Marketers Here are three professional development opportunities you can complete from your laptop—no travel or networking required. LinkedIn Learning LinkedIn Learning is a treasure trove of knowledge for B2B marketers. Never Stop Learning Marketing is an ever-evolving field.

Education 130

Education Whitepaper Inbound Marketing Social Media Marketing 130

Marketing Insider Group

SEPTEMBER 24, 2024

Social media marketing has become a cornerstone of business success, offering unprecedented opportunities to connect with audiences, build brand awareness, and drive growth. Image Source This article examines 12 essential traits that can help you survive and excel in the competitive world of social media marketing.

Transform 77

Transform Social Media Marketing Whitepaper Marketing 77

Buffer Marketing

OCTOBER 24, 2024

Mix content curation in your social media calendar Ever saw one of those posts from social media marketers collating and sharing others’ content? Here’s a complete guide on the concept (with tons of examples) to help you bake it into your social media marketing plan.

Management 117

Management Social Media Marketing Energy Analytics 117

Rock Content

OCTOBER 12, 2015

The Ultimate Guide to Content Marketing ROI | Newscred. The process of quantifying your content marketing efforts can seem daunting. 2015 State of Marketing | Salesforce. 2015 Social Media Marketing Industry Report. There are a number of social media channels that can connect you with your audience.

Social Media Marketing 111

Social Media Marketing Marketing Marketers B2C 111

Hootsuite

MAY 11, 2022

Content planning is the most important factor in the success of your social media strategy. You can have the world’s best social media marketing strategy, but it won’t be successful without proper content planning. Chaotic social media content written and posted whenever inspiration strikes.

Social Media Marketing 123

Social Media Marketing Analytics Management Marketing Strategy 123

SocialPilot

APRIL 15, 2024

The fundamental aim of any activity performed by a social media marketer on social networks is to gain followers. In fact, it is the first step of any social media marketing campaign. What follows is a powerful strategy involving gentle coaxing and convincing to monetize your social connections.

Customer 106

Customer Social Media Marketing Analytics User-Generated 106

Neil Patel

MARCH 25, 2021

In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you. Are you ready to grow your business with digital marketing? Let Hootsuite take over like the social media marketing manager it is.

Digital Marketing 144

Digital Marketing Social Media Marketing Marketing Marketers 144

Buffer Marketing

SEPTEMBER 23, 2024

Specific timeslots see more engagement than others, which is an important consideration in your  social media marketing strategy.   Before we get into this, an important caveat: posting your content at the ‘right’ time on social media is not the secret sauce for content success.

Analytics 116

Analytics User-Generated Social Media Marketing Education 116

Calvyn Lee Blog

AUGUST 25, 2021

This includes the development of a strategy, set a marketing plan as well as measurement and KPIs, followed by creating high-quality content, and then finishing with the distribution of this content to relevant audiences on social media and optimize it. Creating Marketing Plan. Content Marketing.

Advertisers 130

Advertisers Advertising Whitepaper Digital Marketing 130

Hootsuite

JULY 21, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Social video metrics for every platform. Tip: To get a deeper dive on this topic, check out our article on Facebook analytics and insights. Facebook video metrics. Instagram video metrics.

Analytics 145

Analytics Promotion Social Media Marketing Management 145

Hootsuite

DECEMBER 1, 2022

All you need is a solid strategy based on well-planned LinkedIn goals that fit into your larger social marketing plan. General LinkedIn marketing tips. Here are some key steps for any brand interested in building an effective LinkedIn marketing strategy. So, where do you start? Set clear goals.

Marketing Strategy 143

Marketing Strategy Thought Leadership Marketing Marketers 143

Hootsuite

MAY 27, 2020

In this post, we’ll walk you through an eight-step plan to create a winning social media marketing strategy of your own. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. How to create a social media strategy. Do a social media audit.

Millennials 145

Millennials Social Media Marketing Analytics Promotion 145

Hootsuite

MARCH 31, 2022

Every good marketing plan starts with a proactive strategy. On social, this means planning your posts out ahead of time and scheduling them to be published when your customers are most active. Facebook analytics tools. Hootsuite Analytics. Hootsuite Analytics provides metrics on: Comments. Post reach.

Analytics 145

Analytics Copywriting Law Advertising 145

Hubspot Marketing

MAY 26, 2023

social media marketing). Elements of a Marketing Audit A comprehensive marketing audit may include one or more of the following elements: 1. A SWOT analysis outlines the strengths, weaknesses, opportunities, and threats of your marketing. When should I do a marketing audit? SWOT analysis. The result?

Key Performance Indicator 136

Key Performance Indicator Marketing Marketers Price 136

Hootsuite

OCTOBER 25, 2021

How can you take advantage of the latest social media boom of more people and more money to go around online? Here’s your roadmap to social success (for your business, anyway). Step 1: Create a social media marketing strategy. You need a plan, man. OK, so you’ve got a plan and places to be.

Promotion 145

Promotion Gen Z Social Media Marketing Fashion 145