Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer.

Social Media Marketing 142

Social Media Marketing Analytics CRM Marketing 142

Buffer Marketing

AUGUST 21, 2024

Social media marketing is more complicated than ever. You need a proper strategy , content creation skills, copywriting formulas in your back pocket, and a knack for tying it all together.  Here are the top 12 courses to improve your social media marketing skills. Don’t believe me?

Social Media Marketing 113

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Sachs Marketing Group

NOVEMBER 22, 2023

Understanding how to measure social media marketing success involves analyzing various metrics that reflect audience engagement, brand reach, and the effectiveness of marketing strategies. Key indicators include engagement rates, follower growth, website traffic from social media, and return on investment (ROI).

Social Media Marketing 98

Social Media Marketing Non-Profit User-Generated Marketing 98

SocialPilot

JANUARY 21, 2024

So, if you want to attract more guests to your hotel, strategic social media marketing is key. Dive in to learn how to do hotel social media marketing. Why Hotel Social Media Marketing is Essential in 2023? You can read the full case study here. You can read the full case study here.

Social Media Marketing 102

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Hubspot Marketing

JANUARY 16, 2023

Social media trends change fast. Consider, for instance, how a few years ago, influencer marketing was a new and intimidating concept for many marketers. Fast-forward to 2023, and 81% of social media marketers say most companies will have an influencer as the face of their brand this year.

Social Media Marketing 123

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Hootsuite

DECEMBER 1, 2022

A well-thought-out LinkedIn marketing strategy is the best way for you to stand out in that crowd. LinkedIn is a very different beast from the other social platforms. Building an effective strategy will require some planning and perseverance. What is a LinkedIn marketing strategy? Set clear goals.

Marketing Strategy 143

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Marketing Insider Group

AUGUST 8, 2023

The digital landscape is a place where change is the only constant, where today’s winning strategy might be tomorrow’s old news. Not only does this make it hard to keep up as a user, but it’s especially challenging when you’re trying to master the art of social media marketing.

Social Media Marketing 98

Social Media Marketing User-Generated Marketing Marketers 98

Hootsuite

DECEMBER 15, 2021

It’s one thing to know in your heart that you’re a social media whiz: it’s another to be able to prove it. Which is why social media analytics are so critical to any successful campaign or brand strategy. What is social media analytics? How to track social media analytics.

Analytics 144

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Sprout Social

JULY 25, 2023

Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement?

Analytics 144

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Marketing Insider Group

OCTOBER 23, 2024

Artificial intelligence (AI) is no longer a concept – it’s a driving force in social media marketing. As businesses look for more efficient ways to engage with their audience, AI marketing tools proved to be assets. But the role of AI in social media goes far beyond scheduling posts or analyzing basic data.

Social Media Marketing 71

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Hootsuite

OCTOBER 7, 2024

Busy social marketers need effective social media analytics tools to focus their efforts. What are social media analytics tools? Social media analytics tools are apps and dashboards that allow you to gather information about your social media performance and your audience.

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Sprout Social

FEBRUARY 29, 2024

The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. TikTok analytics tools give you more complete insight into the effectiveness of your marketing strategy.

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Sprout Social

MARCH 28, 2024

In this article, we’ll dive into why hashtags matter, how they boost your brand’s visibility and how to use LinkedIn hashtag analytics to add fuel to the fire of your LinkedIn marketing strategy. Table of Contents What are LinkedIn hashtag analytics? This is where LinkedIn hashtag analytics come into play.

Analytics 118

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Marketing Insider Group

FEBRUARY 5, 2024

Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed. So, let’s jump right in and explore these 300+ digital marketing stats to supercharge your marketing strategy. Statista) 45.1%

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Hootsuite

JANUARY 24, 2022

Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. Twitter tools for analytics. Twitter Analytics Dashboard. Hootsuite Analytics. SocialBearing.

Marketing Strategy 145

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Hootsuite

JANUARY 11, 2022

Google Analytics is an important tool for any digital marketer. Providing details about social traffic and conversions, Google Analytics social media reports are an important resource to help you prove social ROI. What is Google Analytics? What is Google Analytics?

Analytics 145

Analytics Key Performance Indicator Digital Marketing Management 145

Social Media Examiner

MARCH 21, 2024

In this article, you'll discover the marketing strategy one entrepreneur used to grow Mint, AppSumo, and many other products. Why Is a Product Marketing Strategy Important? Launching a successful new product or service requires both creativity and analytical rigor.

Product Marketing 125

Product Marketing Marketing Strategy Product Marketing 125

SocialPilot

JULY 12, 2024

That is where the practice of social media analytics comes in. By analyzing the data collected behind your social media presence, you can unlock powerful and actionable insights to fine-tune your social media strategies and get real results. What is Social Media Analytics?

Analytics 98

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Buffer Marketing

DECEMBER 5, 2024

Where do you turn for meaningful stats on your social media marketing ? I'm grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media. What are social media analytics?   The best social media analytics tools for marketers 1.

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Buffer Marketing

OCTOBER 9, 2023

Through your analytics. YouTube offers different content types, each with robust analytics. In this article, we’ll walk through the key metrics made available in YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth. And how do you find these results?

Analytics 126

Analytics Entertainment SEO Promotion 126

Marketing Insider Group

AUGUST 27, 2024

As technological advancements and consumer behaviors shift, staying ahead of the marketing curve is becoming increasingly critical. Implementing a few marketing strategies can help manufacturing companies unlock significant growth potential and succeed in a competitive industry. This step begins with thorough market research.

Manufacturing 124

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Rock Content

APRIL 22, 2024

What’s the biggest difference between marketing that makes money and marketing that’s just a huge waste of time? “It all comes down to knowing a few simple, but incredibly important marketing analytics and metrics,” says Adam Erhart. Digital marketing is any form of online marketing.

Digital Marketing 98

Digital Marketing Analytics Key Performance Indicator Social Media Marketing 98

Sprout Social

DECEMBER 17, 2024

Thats where understanding Threads analytics plays a vital role. When you know what posts resonate, whether its long-form text posts or image posts, you can create a data-driven content strategy for the app. In this guide, well walk through Meta Threads analytics, from how to access the dashboard to making sense of the data.

Analytics 69

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Sachs Marketing Group

JANUARY 17, 2024

There are clear differences between online vs. offline marketing strategies for small businesses. Online marketing offers unparalleled audience targeting and analytics but demands digital savvy and constant adaptation to evolving platforms. What is Online Marketing?

Marketing Strategy 97

Marketing Strategy Direct Mail Marketing Marketers 97

Neil Patel

DECEMBER 16, 2021

Another easy way to find keywords is to check for searches that show up in your Google Analytics Acquisition reports. Besides social media platforms, group discussions are held on websites like Reddit and Tumblr. It’s a great marketing strategy for building trust. Respond to Online Reviews.

Marketing Strategy 145

Marketing Strategy Affiliate Marketing Marketing Marketers 145

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

Analytics 109

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SMEI

DECEMBER 20, 2022

By using data and analytics, businesses can better understand their customers’ needs and preferences, and use this information to tailor their marketing efforts and create more personalized and relevant experiences for their customers. Get Your Free Marketing Guide Now. Fine Tuning Social Media Marketing in 2023.

Transform 51

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Sprout Social

SEPTEMBER 16, 2021

If you’ve been using social media marketing for your brand for a while, you might have begun to realize that relying on only native apps is limiting. Social media tools are necessary for your brand to excel in its marketing goals. Why you need social media marketing tools.

Price 145

Price Social Media Marketing Analytics Management 145

Buffer Marketing

SEPTEMBER 17, 2024

  As I always do in these articles on the best time to post on social media, I advise experimenting with your posting schedule as part of your  LinkedIn marketing  strategy, then digging into your  social media analytics  to uncover your unique best time to post and make the most of the  LinkedIn algorithm. 

Analytics 135

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Calvyn Lee Blog

JANUARY 10, 2024

For example, in digital marketing, core topics might include SEO, content marketing, social media marketing, email marketing, etc. Identify Core Topics: List the primary topics within your niche that you want your website to cover.

Digital Marketing 130

Digital Marketing Marketing Marketers Social Media Marketing 130

SocialPilot

FEBRUARY 6, 2024

The process of finding, vetting, and selecting an influencer – as well as executing the entire influencer marketing campaign – runs more smoothly when guided by proper influencer marketing strategies. I can say the crux of our successful campaign lies in the influencer marketing strategies we follow.

Influencer Marketing 92

Influencer Marketing Marketing Strategy Key Performance Indicator Marketing 92

Buffer Marketing

JULY 24, 2024

You’re spinning multiple plates at once as a social media marketer. This article will share ten social media marketing tasks you can automate to free up some headspace and clear up that to-do list. What is social media marketing automation (and why should you care)?

Social Media Marketing 117

Social Media Marketing User-Generated Influencer Marketing Management 117

Social Media Examiner

JUNE 3, 2024

Wondering what tools and techniques can help?

Social Media Marketing 129

Social Media Marketing Marketing Marketers Marketing Strategy 129

Hootsuite

AUGUST 4, 2022

Well, whether you’re managing one social media account or ten, it can be overwhelming to strategize content, create posts, and react to trends on the fly. Not to mention, tracking analytics across platforms, apps, and devices can leave you feeling like you’re chasing your tail. What is a social media dashboard?

Social Media Marketing 129

Social Media Marketing Analytics PR Place 129

Sprout Social

SEPTEMBER 2, 2022

We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Org-wide social media marketing training. It’s all too easy for social media to become siloed from the rest of your business, or even the rest of your marketing team.

Social Media Marketing 130

Social Media Marketing Price Marketing Marketers 130

Buffer Marketing

NOVEMBER 14, 2024

Build an Instagram marketing strategy 7. Understand your analytics 10. Use   Buffer’s analytics  to determine the best times to post, the best types of posts, and the best post frequency. Optimize your Instagram bio 4. Cross-promote your Instagram handle on other channels 5. Write compelling captions 8.

Social Media Marketing 118

Social Media Marketing Education Analytics Entertainment 118

Marketing Insider Group

JANUARY 10, 2023

The first and simplest option is to go for a comprehensive marketing analytics solution. We’re talking about tools like Google Analytics that can plug into multiple programs and track data from a variety of sources. You can integrate these with data-rich platforms like Google Ads, Facebook Pixel, and Shopify Analytics.

Social Media Marketing 124

Social Media Marketing Analytics Marketing Marketers 124