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Instagram Stories Analytics: How to Measure the Metrics that Matter

Hootsuite

But with a solid understanding of Instagram Stories analytics, you can ensure they have lasting impact. Learn how to measure Instagram Stories analytics and which metrics to track so you can optimize Stories to achieve your goals. Save time and look professional while promoting your brand in style. Start here. Tap Insights.

Analytics 145
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Facebook marketing in 2025: A VERY complete guide

Hootsuite

Key takeaways Facebook marketing involves promoting your company on Facebook to build awareness for your products, grow an audience, and generate leads and sales. And dont let clickbait news headlines sway you: Gen Z and Millennials are using Facebook. Facebook marketing is promoting your company or brand on the Facebook platform.

Gen Z 95
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Setting Your Influencer Budget — Here’s Everything I Learned About Working With Influencers

Hubspot Marketing

I mean, the data shows that “ nearly 50 percent of millennials worldwide find influencers’ recommendations more engaging than regular advertisements.” Affiliate Marketing In this model, the influencers promote your brand's products and earn a percentage commission on the sales generated through their unique affiliate links.

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Gaining referrals from Millennials and Gen Z: Thursday’s daily brief

Martech

He said it was beyond him but that the company uses predictive analytics to determine when items should go on sale. Some 79% of referrals through the program represent the Millennial or Gen Z age groups – and a statistic like that can hardly be a coincidence. But how did they know that? I asked the salesperson, “Why no sales?”

Gen Z 107
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Social Media Advertising in 2024: A Detailed Guide to Help You Get Started

Buffer Marketing

But it has a “sponsored,” “promoted,” “boosted,” or any similar label attached to disclose the post is an ad. In that case, your marketing strategy for both organic and paid efforts should be to promote discounts, discuss the benefits of your products, and redirect people to your store.

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Employee advocacy: How it works + how to get started

Hootsuite

That’s right: whether employees are re-posting your brand’s content or crafting their own, any social media content that promotes your company can be considered employee advocacy. Fifty-six percent of millennial and Gen Z consumers trust influencers more than brands. Gamification is also a great strategy.

PR 115
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How to Promote Your YouTube Channel Like a Pro

Sprout Social

You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. As a result, organic search is one of the best ways to promote your YouTube channel. A good way to promote your YouTube channel is to join in on the conversations.

Promotion 111