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Video Marketing 101: How to Build a Successful Strategy in 2025 (+ Examples & Pro Tips)

Buffer Marketing

As a creator or brand trying to get going with video marketing it can feel like everyone else has a ring light, a script, and a multi-camera setup — and you’re still figuring out where to start. It’s not a trend; video marketing is here to stay. How to create high-quality videos that perform well?

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How to Market a Manufacturing Company in 2024

Marketing Insider Group

Using analytics to track performance and make data-driven decisions enables you to use data to its full potential. Understanding Your Market Before all else, you’ll need to understand your specific market. Digital Marketing Strategies Digital marketing is a cornerstone of successfully promoting a manufacturing company.

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16 Crucial Social Media Metrics to Track In 2024

SocialPilot

It provides insights into the effectiveness of your content in promoting users to share it with others and amplifying its reach beyond your followers. Video views Video views are the number of times a video has been watched on social media platforms.

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The AI-powered path to smarter marketing

Martech

founder and CEO of data analytics firn Amoeba, lets explore how AI-powered solutions can turn overwhelming data into actionable marketing intelligence. Durraze further notes: Marketers are drowning in data from website analytics, CRM systems, social media, email campaigns and transactions.

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The HubSpot Blog’s 2022 Video Marketing Report [Data from 500+ Video Marketers]

Hubspot Marketing

To learn more about the top strategies and opportunities in video marketing today, we surveyed over 500 professionals that specialize in this field. Immediately, the effectiveness of video marketing became obvious. But where in the world of video marketing should you focus your efforts first? Let’s dive in.

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7 steps to a successful social media video marketing strategy

Sprout Social

According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. We’re not limited to TV-style ads or perfectly polished educational videos.

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The Best Video Marketing Channels to Grow Your Brand in 2022

Hubspot Marketing

Video marketing isn't "quick." On average, it takes 2 weeks to create a video from start to finish. To get the most traction out of your work, it's essential to pick the best video marketing channels to leverage. Best Channels for Long-Form Video. Instagram Video. But in 2022, things have changed.