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How Blending Can Boost Your Business

Adobe Experience Cloud Blog

Marketers can learn a lot about blending from Seinfeld , especially when it comes to navigating a modern marketplace that is as dynamic as it is diverse. In this blog, I’ll cover why blended experiences benefit both the customer and the marketer, as well as three steps to introduce blended experiences into your marketing plan. .

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No Celebrities Required: How to Create Great Influencer Content

Content Marketing Institute

While the Content Marketing Institute doesn’t have that Kardashian/soda brand relationship or actor/automobile manufacturer combo, we use influencers to create an e-book to market Content Marketing World. HANDPICKED RELATED CONTENT: An 8-Step Process to Use Influencers to Elevate Your Brand. Trackable URLs.

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7 Smart Ways You Can Use TBT To Grow Your Brand on Social

Hootsuite

Well, it often makes for perfect content for your brand. Whether you’re laughing about your early brand flubs or posting pics of your very first office in your parents’ garage, looking back on the past is a great way to keep it light and playful. Here’s why. It happens every week.

Branding 145
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Build a Great Brand: Align What You Think, Do, and Say

Content Marketing Institute

Once a radical idea (despite its historical roots), the concept of replacing one-sided information pushes with two-way conversations and relationships with audiences is now commonplace with marketing teams. Content is one of best tools for earning trust, brand building, & generating traffic & leads. johnhall Click To Tweet.

Branding 111
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Innovation vs. rebranding: How to choose the best change for your business

Martech

Understanding what each term implies is critical before deciding on a path for your brand. Others include: The automobile. In contrast, “rebrand” is defined as “to change or update the brand or branding of (a product, service, etc.).” I always recommend performing a brand audit first.