Martech

JULY 19, 2024

Marketing relies on highly skilled people in areas like copywriting, design and media management to create winning campaigns that drive business outcomes. What do we gain if each test and budget adjustment has to route through management for approval? A lot has been said about disappearing roles.

Traditional Marketing 127

Traditional Marketing Manufacturing Transform Automobile 127

Martech

FEBRUARY 8, 2023

No, my crisis comes from thinking it will cause most people, executives, clients and managers to think it can replace us. As these tools become more advanced and widely adopted, there is a risk that they could replace jobs that have traditionally been done by copywriters, marketers and other creative professionals. Here’s why.

Copywriting 117

Copywriting Automobile User-Generated Marketing 117

Hootsuite

FEBRUARY 13, 2023

pic.twitter.com/YCStUBaWSO — Archie Comics (@ArchieComics) January 12, 2023 BMW uses its BMW Classic account to highlight its history of beautiful automobiles. Have a plan Some clever copywriting can make TBT an integral part of your marketing plan. Stay on top of things, grow, and beat the competition.

Branding 145

Branding Automobile Fashion Copywriting 145

Rock Content

APRIL 25, 2024

Famous for its younger, cooler, and closer-to-the-public language, the brand manages to maintain this in almost every interaction and promotion. It’s what will ensure that the brand manages to maintain consistency in communication. What is brand messaging vs. copywriting? So why not tell your story differently?

Communications 52

Communications Branding Affiliate Marketing User-Generated 52