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Cheryl Burgess is the Managing Partner at Blue Focus Marketing. Cheryl has written about this in the Quest For The Marketing Technologist , so she was the first person I thought of to ask. He is also the author the Chief Marketing Technologist blog where Scott demonstrates his leadership in this area.
For the last few decades, this question has been on the lips of nearly every working person — from baristas in coffee shops to project managers in decacorn companies. For example, a social media manager can ask ChatGPT to whip up a social media strategy for the kind of company they work for (e.g., “Will AI steal my job?”
The Product Life Cycle is a management tool that makes it possible to analyze how a product behaves from its development to its withdrawal from the market, also considering its launch, growth, and sales maturity. This applies to sales and marketing, but also to product development and decision-making in the management sphere.
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