Content Marketing Institute

AUGUST 27, 2018

While the Content Marketing Institute doesn’t have that Kardashian/soda brand relationship or actor/automobile manufacturer combo, we use influencers to create an e-book to market Content Marketing World. TIP: If you opt not to create the influencer content on your own, properly vet an influencer marketing partner.

Automobile 100

Automobile Influencer Marketing Thought Leadership Manufacturing 100

Hubspot Marketing

AUGUST 14, 2018

In Infegy's case, their gated content is worth the fill-out form information, particularly since their client is such a big name in the automobile industry: Lexus. Personally, I liked Amp Agency's storytelling approach best, which captures viewers' attention start-to-finish simply because it's an intriguing and unique approach to marketing.

Transform 145

Transform Automobile Marketing Marketers 145

Adobe Experience Cloud Blog

JANUARY 10, 2018

One of WebAttract’s clients wanted to show how their target audience, automobile dealerships, could increase their sales. Influencer marketing can be difficult. Getting a client to share their experiences on a webinar proves that they’re advocates and excited about the results you bring them.

Automobile 134

Automobile Education User-Generated Thought Leadership 134