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Why traditional marketing systems can’t keep up with AI and what to do about it

Martech

Marketing will do the same in less than 50 years as AI radically shifts the paradigm for markers. However, if marketers fail to adjust their overall marketing systems, productivity gains from AI can easily be lost. These systems worked well enough in a mostly manual, slower-paced world. Workflows become automated.

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Vroooom! 3 Ways Consumer Marketers Can Accelerate Growth in a Multi-Channel World

Adobe Experience Cloud Blog

Traditionally an integral part of our economy and culture, car sales in once strong markets are in decline due to lack of consumer confidence and changes in the way people buy. These changes in the way people buy have affected the marketing landscape across the board, not just in automotive. Get Timely Data.

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How to Be a Henry Ford in Content Marketing

Content Marketing Institute

On the first of December, we will celebrate the 105 th anniversary of Henry Ford’s installation of the first moving assembly line for the mass production of automobiles. It was the new business model, not the assembly line, that enabled Henry to change the world and democratize the automobile. Robert_Rose Click To Tweet.

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4 Business Models for Content Marketing

Content Marketing Institute

Our aim is to highlight new, optimal internal business models for content marketing and use the innovations of the moving assembly line as a metaphor for that. On the first of December, we will note the 105 th anniversary of Henry Ford’s installation of the first moving assembly line for the mass production of automobiles.

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Goodbye Sales Funnel, Hello Consumer Decision Journey

illumin

The days of a traditional marketing sales funnel are dead. Advancements in technology have forever changed the path-to-purchase and it’s time to officially retire the “awareness to prospect to sale” method that many marketers are still holding onto with clenched fists. Automobile shoppers added 2.2 A Road Less Linear.