17 Compelling And Highly Usable B2B Marketing Statistics
Adobe Experience Cloud Blog
SEPTEMBER 29, 2010
86% of B2B firms are using social media, compared to 82% of B2C outfits. Only 32% of B2B firms engage in social media on a daily basis compared with 52% of B2C firms. 36% of B2B executives have “low interest in social media&# compared with just 12% for B2C executives. Source : Buzz Marketing.
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