Rock Content

APRIL 25, 2023

That is why copywriting is a pretty significant part of a business’s digital marketing. In fact, it would be safe to say that copywriting touches pretty much every single aspect of marketing in some way or another. When it comes to business-to-consumer (B2C) marketing, great copy is essential.

Copywriting 98

Copywriting B2C Transform Product 98

Martech

JANUARY 16, 2025

Mediaocean found genAI the most important trend marketers are watching in 2025. Here are the top ways marketers in the study are using genAI: Data analysis (47%). Market research (38%). Copywriting (32%). Image generation (22%). Customer service (14%). Why we care.

Advertising 111

Advertising Advertisers Retail Copywriting 111

Content Marketing Institute

JANUARY 28, 2019

CMI’s amazing research team conducted our annual Content Marketing research , which generated responses from 1,947 marketers across the world. Content Marketing World 2018 saw more than 3,700 marketers from more than 50 countries gather to talk about the strategic approach of content.

Whitepaper 111

Whitepaper B2C Communications Marketers 111

Marketing Insider Group

FEBRUARY 5, 2024

(Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. seconds over the past two decades.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Orbit Media Studios

MAY 24, 2023

Market Research and Analytics: Understanding the target audience and analyzing the success of marketing campaigns requires time and expertise. We’ve focused on a B2B buyer persona, but AI could also help you understand B2C potential customers. It was a random page.

Non-Profit 132

Non-Profit Health Finance Social Media Marketing 132

DirectMail2.0

JUNE 18, 2024

Transcript below: 0:00 Welcome to our webinar where we’re going to discuss today how you can get an edge on Direct Mail with competitive 0:06 intelligence and Omni Channel marketing my name is Morgan DiGiorgio I am the senior vice president sales and marketing for Direct Mail 2.0 billion industry 1:40 with 10.9

Direct Mail 101

Direct Mail Marketers Marketing Copywriting 101

Rock Content

JULY 13, 2023

Creating it requires careful work that includes market research, customer data that you already have, and even some assumptions. First, you should know that there is a big difference between B2B and B2C customers , so personas for these two business modalities have some details that differentiate them. What Is a Buyer Persona?

CRM 98

CRM eBook Communications B2C 98