Marketing Insider Group

SEPTEMBER 20, 2023

AI has caused a seismic shift in the marketing world over the past several years—and we’re talking about way more than ChatGPT. Today, AI is nearly as intertwined with marketing as traditional technology tools, like CRM systems and email marketing platforms. That’s what we’ll cover in this article.

User-Generated 133

User-Generated Marketing Marketers Advertisers 133

Neil Patel

OCTOBER 12, 2020

Start using these AI digital assistants to automate your marketing workflow. Email Marketing: Automizy : Emails not getting opened? Automizy can help you test and optimize your email subject lines and improve your open rate by 34%. Want 59% better close rates ? What about a 58% increased revenue ?

Marketing 136

Marketing Marketers User-Generated SEO 136

Martech

MARCH 20, 2025

This feature allows side-by-side analysis to uncover insights and market opportunities. Persado launched Dynamic Email, an AI-powered tool for automating campaign setup, content creation and email personalization.

Retail 88

Retail User-Generated Advertisers Advertising 88

Martech

MAY 16, 2022

When started the company, Alexander knew she needed a strong email marketing strategy. She wanted a flexible, scalable email marketing system with built-in automation features. She chose ActiveCampaign, a marketing automation platform that includes email marketing and CRM capabilities.

Transform 102

Transform CRM Email Marketing Retail 102

Martech

APRIL 11, 2025

Think instantly creating personalized marketing materials or multi-market campaign variations from a single data source. Email: Business email address Sign me up! Eliminating manual data entry ensures users’ visuals are based on the latest information. Processing.

Transform 65

Transform User-Generated Analytics Communications 65

Adobe Experience Cloud Blog

SEPTEMBER 17, 2009

And I must not be the only person who thought so, as over 12,000 registered for the six hour virtual event that featured both B2C and B2B program tracks. I focused on the B2B sessions along with hosting a one hour chat session on Email Marketing and Lead Nurturing in the network lounge during the event.

Digital Marketing 83

Digital Marketing Social Media Marketing Marketing Mix Thought Leadership 83

Digital Marketer

DECEMBER 19, 2022

This includes the second-hand goods market and resellers operating through auction sites like eBay. Mobile Ecommerce & Mobile Marketing. Mobile apps and mobile browsing are other areas where digital marketing has had to adapt. Final Thoughts: Ecommerce Has Changed Marketing For Good.

Transform 82

Transform eCommerce Retail Entertainment 82

Customers.ai

JANUARY 3, 2024

Aligning Sales and Marketing : Coordinating closely between sales and marketing teams to effectively convert personalized marketing efforts into successful sales outcomes. The main goal of contact-based marketing is more individualized marketing for stronger customer relationships and higher conversion rates.

CRM 99

CRM Direct Mail Customer Journey Marketing 99

verse.ai

JANUARY 22, 2025

Omnichannel marketing is all about satisfying customer expectations and streamlining the experience across all channels. B2C companies know how important it is to stay connected to their audience across multiple touchpoints. Table of Contents Toggle What is omnichannel marketing? Why omnichannel marketing?

Customer Journey 59

Customer Journey B2C Marketing Marketers 59

Use Insider

DECEMBER 12, 2024

Acoustic is a platform that offers email and mobile marketing tools for B2C brands. Its products Acoustic Campaign, Acoustic Connect, DemandTec, and Tealeaf help teams manage customer data, analyze campaign performance, and drive customer engagement across email, mobile push, SMS, and WhatsApp.

Customer 52

Customer Customer Journey eCommerce User-Generated 52

Martech

AUGUST 7, 2023

When a youth sports organization faced a participation crisis, its one-person marketing department deployed martech to create a campaign raising awareness with key audience segments. Who : NC Fusion is a nonprofit youth sports organization operating in the Greensboro–Winston-Salem–High Point (“Triad”) region of North Carolina.

Transform 98

Transform Health Place Personalized Marketing 98

Hubspot Marketing

DECEMBER 13, 2023

The hospitality industry faces a number of obstacles and opportunities in regard to marketing, with one of the greatest puzzles being email marketing. From budget accommodations offering a port in a storm to luxury hotels offering bucket-list experiences, hotels have a lot to gain by leveraging email marketing successfully.

Email Marketing 108

Email Marketing Marketing Marketers Customer Acquisition 108

Martech

MAY 24, 2023

Email marketing is a fundamental element of marketers’ toolkits. For years, marketers have gotten away with that dynamic, but we’re seeing cracks emerge which, left untreated, will cause an irreparable decline in the channel’s performance. For email marketing, it’s easier to say what you shouldn’t focus on.

Email Marketing 111

Email Marketing B2C Customer loyalty Marketing 111