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How to edge out your competition with market research

Sprout Social

Be honest: when’s the last time you conducted market research? So much of modern marketing is about taking action and chasing immediate results. And taking the time to do research might not seem like much of a priority. Why is market research so important, anyway? First, let’s define what market research is.

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25 Best Blog Niche Ideas (Data Study)

Backlinko

Monetization paths: Financial product affiliates, debt management courses, one-on-one coaching, financial planning templates Success requirements: Financial credentials, ethical marketing approach, ability to simplify complex concepts 8. A pet health blog that exemplifies all of this is Preventive Vet. And an impressive $5.15

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Retail media networks evolve with new in-store measurement standards and omnichannel strategies

Martech

Customer health data at CVS comes with more regulations than, for instance, purchases at a grocery store, adding further restrictions to data collaborations. And there’s a risk in alienating customers, a study by IAB and market research consultancy Alter Agents found.

Retail 117
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5 ways to create better buyer personas with social media data

Sprout Social

Buyer personas are important to brands and social media marketers because they act as a guide to understanding the voice of their customers. When built on diligent market research , they can be helpful in a variety of circumstances in and beyond marketing, offering critical audience insights.

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How to Create AI Marketing Personas with 8 Powerful Prompts

Orbit Media Studios

ChatGPT’s output: Name: Taylor Rodriguez Background: Taylor Rodriguez is a compassionate and dedicated Marketing Director of a non-profit organization, Midwest Health Initiative, which holds a mission to enhance access to healthcare resources in under-served communities.

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10 (Mostly) Quick Wins to Steal for Your Original Research Project

Content Marketing Institute

HANDPICKED RELATED CONTENT: Setting Content Free: How Health Catalyst Gets Results With Ungated Content. Create a call to action for your research. Chances are, your research will uncover key challenges or things your audience isn’t doing but should be. Here is an example from CMI’s annual B2B content marketing research.

PR 109
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Rock Your Marketing Strategy Without the Agency Constraints

Rock Content

You can find various online lists of top content marketing agencies, each one offering expertise and experience that can benefit your brand. To determine the best approach, start with the following: Set marketing goals and objectives. What do you want to accomplish with your marketing efforts? Yet, there is another option.