B2C Key Performance Indicator Whitepaper 
Marketing Insider Group
JANUARY 19, 2021
Here are some stats that prove the value of content marketing (CM): Over 90% of B2B marketers and 86% of B2C marketers use CM. Before you begin setting goals and building content marketing strategies to grow your business, you must define your key performance indicators (KPIs). White papers. Quick Takeaways.
Marketing Insider Group
JULY 1, 2020
They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. In the B2C sector, content marketing is just as important. Take Demandbase for example. fold boost in web traffic.
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Scoop.it!
MARCH 17, 2022
The fancy term here is KPIs, i.e., Key Performance Indicators. Read more about B2C content strategies here. You can then use relevant quotes in an article, Facebook ad, or white paper. Insights include page views, likes, comments, and shares. KPIs measure how effective your strategy is.
Search Engine Land
APRIL 17, 2024
So, if your chief marketing officer is focused on raising brand awareness at your B2C company, then you should start reporting how many organic search users go on to: Scroll to 90% of a blog post or article. Adopting key events beyond SEO SEOs aren’t the only ones who can adopt key events and revenue as key performance indicators (KPIs).
Scoop.it!
NOVEMBER 29, 2022
B2C and B2B content marketing is more than just running a blog, though. Besides writing blog posts, it involves publishing white papers, case studies, infographics, videos, and more. You can define your goals by identifying Key Performance Indicators (KPIs) and tracking these metrics.
Martech
APRIL 18, 2024
So, if your CMO is focused on raising brand awareness at your B2C company, then you should start reporting how many organic search users go on to: Scroll to 90% of a blog post or article. Words matter. Play at least 50% of a product video. Complete a tutorial. Subscribe to a newsletter. Complete a registration form.
Marketing Insider Group
FEBRUARY 9, 2021
The proof is in the numbers: 91% of B2B marketers and 86% of B2C marketers use content marketing. Start by defining your top KPIs ( key performance indicators ). But if you’re patient and consistent, you should get substantial results that make a big difference in your business.
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