B2C Marketing Automation Platform Product Marketing 
Adobe Experience Cloud Blog
NOVEMBER 8, 2016
Author: Anastasia Pavlova Whether you’re a small to medium-sized business or a larger enterprise organization, marketing automation is your company’s best bet for staying competitive in this digital age. 53% of the B2B organizations and 43% of B2C and combination B2B/B2C organizations have adopted marketing automation systems.–
Martech
MARCH 7, 2023
Hopefully, I’m not the only martech or marketing operations (MOps) practitioner who sometimes feels disconnected from our companies’ products. We’re not product marketers; when we’re involved in campaign planning and execution, we’re focused on technical configurations and performance.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Martech
JULY 19, 2022
“The CDP informs how experiences are executed over time,” said Alex Dal Canto, senior director of product marketing at Acquia. Marketers can work quickly to create customer experiences and test the new experience.”.
Unbounce
SEPTEMBER 19, 2023
Banafshe is one of our content creators and a copywriter who has more than seven years of experience in content and brand from B2C to agencies and now the world of SaaS. She is a creative strategist through and through, working on conceptualizing marketing campaigns, white papers, multimedia projects, and so on.
Expert insights. Personalized for you.
134 
Let's personalize your content