B2C Marketing Strategy Thought Leadership Transform 
Trade Press Services Newsletter
OCTOBER 6, 2022
Here are six key marketing essentials to consider incorporating into your 2023 marketing communications strategy. Thought Leadership Content One of the most effective marketing tactics is thought leadership content. It positions your brand as an expert, authoritative leader in your industry.
Content Marketing Institute
JANUARY 12, 2018
In the 2018 B2B research , 62% of the most successful content marketers have a documented strategy vs. 16% of the least successful. 62% of the most successful #content marketers have a documented strategy via @cmicontent. Content marketing is the opportunity to make everything we do better. Click To Tweet.
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Marketing Insider Group
SEPTEMBER 15, 2020
When carried out with careful planning, phygital marketing is a powerful tool for connecting with and engaging customers. . Quick takeaways: In B2C, consumers still want certain sensory aspects of the real-life shopping experience despite e-commerce popularity. . Phygital marketing optimizes the experience for B2B customers as well.
Content Marketing Institute
DECEMBER 5, 2017
Renasant Bank: Marketing strategy takes step above boring classes. HANDPICKED RELATED CONTENT: How a Bank Transformed Its Business by Creating Its Own Web TV Station. Hootsuite partnered with @SyracuseU to offer a #socialmedia strategy certification course. Cover image by Joseph Kalinowski/Content Marketing Institute.
Adobe Experience Cloud Blog
SEPTEMBER 6, 2017
Throughout the month of September, each day we will be covering a new influencer and their great book to help you elevate your marketing. Thought leadership. Digital marketing. Leadership development. At the end of the month, we’ll be giving away six books each to five lucky marketers ! Engagement.
Adobe Experience Cloud Blog
OCTOBER 28, 2008
Moreau, author of the B2B Marketing Best Practices blog and EVP Sales and Marketing for Rubicon Marketing Group , a marketing agency based in Portland, Oregon that specializes in defending marketing investments with marketing automation, marketing strategy, and demand generation expertise.
Search Engine Land
FEBRUARY 26, 2024
Some of the key coverage areas include: Digital marketing spending trends. Top digital marketing goals for 2024. Content marketing trends. Emerging trends and data in Amazon marketing. Transformation in the SEO space. Influencer marketing. Video marketing tactics and strategy. Up to 7.7%
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